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Myntra Insider

Myntra adds 50 International Brands to its portfolio in 2023

The newly introduced fashion, lifestyle and beauty brands include Next, Oasis, Anne Klein, FCUK, BoohooMan, Parfois, Herschel Supply Co, Saucony, Gymshark and Barry M Bengaluru: E-commerce platform Myntra has added over 50 international brands in 2023, as per a company statement...

Myntra crosses 75 million mark in new app users

Myntra has also experienced a 70% year-over-year (YoY) surge in the direct-to-consumer (D2C) sector during the last quarter Bengaluru: E-commerce platform Myntra has recorded about 75 million new app users in 2023 with its customer base growing by 100% year over...

Mango launches its largest flagship store in India

The new store is located at Krishna Curve Linking Road, Juhu Garden, Santacruz West, Mumbai Bengaluru: Spanish fashion and lifestyle brand Mango has unveiled its largest flagship store in India in Mumbai, an official wrote on social media. The new store...

Myntra launches 8 branded stores in Phoenix Mall of Asia

The newly opened branded stores include Mango, Mango Kids, Mango Man, Nautica, Nautica Kids, Taavi,  French Connection and House of PataudiBengaluru: The business to business (B2B) wholesale arm of Myntra has launched 8 stores in the recently opened Phoenix...

Myntra partners with Simpl to offer 1-tap checkout convenience for consumers

The integration will help Myntra to improve conversions for merchants and bring convenience for customers Bengaluru: Fashion e-commerce platform Myntra has partnered with checkout network Simpl to offer the 1-tap checkout convenience to its customers, the company said in a...

Myntra Big Fashion Festival witnesses 460 million customer visits

The fourth edition of the BFF which ended on 18 October offered access to more than 23 lakh styles, while scaling up the selection by over 50% from the previous edition Bengaluru: Fashion e-commerce platform Myntra's festive fashion event Big Fashion...

Myntra brings international brand Anne Klein to India with Apparel Group

Anne Klein will offer over 100 handbag bag options on the platform starting at a price point of Rs 4,500 Bengaluru: Fashion e-commerce platform Myntra has expanded its international brands portfolio with the launch of Anne Klein, an American fashion and...

Myntra launches AI-powered interactive chatbot for customised suggestions

Available on the Myntra app and launched right ahead of Myntra’s annual festive event, Big Fashion Festival (BFF), the chatbot is all set to assist usersBengaluru: Fashion e-commerce platform Myntra has introduced conversational AI (artificial intelligence) -powered chatbot Maya,...

Myntra records close to 100% growth in premium ethnicwear

The premium ethnic wear segment on Myntra registered 2X growth in the last year, with nearly 60% of the contribution coming from metro cities and tier 1 cities Bengaluru: Fashion e-commerce platform Myntra has witnessed close to 100% growth over the...

Myntra’s 18th end of reason sale (EORS) records 50% new customer growth

While 45% of the growth came from metros including Bengaluru, Delhi, Mumbai, Pune and Hyderabad, 55% of the demand came from non-metros Bengaluru:  Fashion e-commerce platform Myntra's 18th edition of bi-annual end of reason sale (EORS) has recorded nearly 50% growth...
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Chandigarh witnessed impressive growth in home & kitchen sector on Amazon

The city experienced healthy double-digit growth across various product categoriesNew Delhi: Amazon.in has reported significant growth in the home and...
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