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Myntra FWD

Myntra’s GenZ customer base doubles to 16 million in 2024

Myntra is looking forward to adding another 20-25 million GenZ customers in the next couple of yearsNew Delhi: Lifestyle e-commerce platform Myntra on Tuesday said it has doubled its GenZ customer base to 16 million in 2024 from over...

Myntra launches Beauty Edit of its Rising Stars programme

As a part of this programme, the company is planning to onboard around 500 direct-to-consumer (D2C) brands by the end of the yearBengaluru: Fashion and lifestyle e-commerce platform Myntra has launched the Beauty Edit of Myntra Rising Stars programme...

Myntra integrates reward points from multiple banks and brands with Twid

The collaboration allowed customers to leverage loyalty and reward points from various banks and brands, including Intermiles, Payback (now Zillion), TimesPoint, and debit/credit card programsBengaluru: Fashion and lifestyle e-commerce platform Myntra has partnered with rewards-based payment network Twid to...

Myntra expects 20 million users to visit platform during sale

The platform expects 1.35 million new customers to shop during the 20th edition of End of Reason SaleNew Delhi: Fashion and lifestyle e-commerce platform Myntra on Wednesday said it anticipates 20 million users to visit the platform during its...

Nautica India onboards Ayushmann Khurrana as brand ambassador

Khurrana will spearhead the brand's latest Spring Summer collection campaign which will be visible across regions nationally Bengaluru: E-commerce marketplace Myntra has onboarded Bollywood actor Ayushmann Khurrana as the brand ambassador for the American lifestyle brand, Nautica in India, the e-tailer...

Myntra Rising Stars programme onboards Urban Monkey

Urban Monkey will offer over 170 styles on Myntra, across categories like apparel and accessories Bengaluru: E-commerce marketplace Myntra’s Rising Stars, an initiative aimed at boosting made-in-India direct to consumer (D2C) brands, has onboarded streetwear brand Urban Monkey, the e-tailer said...

Myntra attracted 75 million new users in the last 12 months

Monthly active users on the platform touched 60 million mark at peak, with six million customers making 30 visits to the platform each month on an averageBengaluru: E-commerce marketplace Myntra attracted approximately 75 million new users in the last...

Myntra adds 50 International Brands to its portfolio in 2023

The newly introduced fashion, lifestyle and beauty brands include Next, Oasis, Anne Klein, FCUK, BoohooMan, Parfois, Herschel Supply Co, Saucony, Gymshark and Barry M Bengaluru: E-commerce platform Myntra has added over 50 international brands in 2023, as per a company statement...

Global brands Myntra brought to India in 2023

The fashion e-commerce platform has introduced an array of global brands, stretching from Portugal to the United Kingdom in 2023 Bengaluru: Fashion e-commerce platform Myntra has curated a robust selection of renowned global brands in India in 2023, further strengthening its...

Portuguese accessories brand Parfois enters India via Myntra

The brand will offer over 250 options of handbags, totes and slings to begin with, at an average selling price of Rs 2,000 Bengaluru: Portuguese fashion accessories brand Parfois has marked its foray into the Indian market in its partnership with...
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Swiss chocolate brand Läderach opens second store in India

Located at India’s largest luxury mall, Jio World Plaza, it is the first store of the chocolate retailer in...
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