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Decoding the athleisure revolution in India

Athleisure is not just a fashion essential anymore – it is a medium for expression and an insignia of...
Superdry launches personal care line in India 

Superdry launches personal care line in India 

Iconic British fashion and lifestyle brand, Superdry, has introduced a collection of premium fine fragrance and performance grooming line...
Pepe Jeans: Working towards understanding young consumers

Pepe Jeans: Working towards understanding young consumers

There has been a lot of ‘big-name’ noise in the global kids’ denim wear space in recent months with...
Inorbit Mall strengthens retail mix

Inorbit Mall strengthens retail mix

Inorbit mall strengthens its retail mix with new brands across categories like apparels, footwear, cosmetics, home décor, food and...
Indian Malls Selling Experiences: Taking CX to the next level

Indian Malls Selling Experiences: Taking CX to the next level

In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce...
Brandzstorm India Marketing launches ELLE handbags collection in India

Brandzstorm India Marketing launches ELLE handbags collection in India

Brandzstorm India Marketing Pvt. Ltd., in partnership with the Lagardère Active Group (French conglomerate) has launched the ELLE handbags...
Significant supply churn, more global and luxury brands line up in Pune

Significant supply churn, more global and luxury brands line up in...

While the demonetization wave put a dampener on residential sales across India, the retail market was comparatively unaffected and...
Airports - The Next Battleground For Retailers In India?

Airports – The Next Battleground For Retailers In India?

Given the increasing number of air passengers every year in India and a crunch for quality retail space being...
Bally-Reliance Brands joint-venture launches its first flagship store in India

Bally-Reliance Brands joint-venture launches its first flagship store in India

The Swiss luxury brand, Bally has launched its first flagship store in India in a joint-venture partnership with Reliance...
Pune’s Retail Real Estate Sector: The Game Gets Real

Pune’s Retail Real Estate Sector: The Game Gets Real

While the demonetisation wave put a dampener on residential sales across India, the retail market was comparatively unaffected and...