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Apparel Group’s Aldo continues partnership with Janhvi Kapoor and Aditya Roy Kapur

The company also unveiled its Spring '24 collection featuring the celebrities Bengaluru: UAE-based fashion and retail conglomerate Apparel Group is continuing its partnership with the Bollywood actresses Janhvi Kapoor and Aditya Roy Kapur for its footwear and accessories brand Aldo, the...

Fashion-tech platform LehLah launches campaign featuring Athiya Shetty

The campaign will feature garment pieces from Shetty's personal wardrobe exclusively on its app, granting access for usersBengaluru: Fashion-tech platform LehLah has collaborated with Bollywood actress Athiya Shetty to launch a campaign titled 'Your Closet’, the company said in...

Top 10 celebrities with highest brand value

Celebrities are brands in themselves and companies capitalise on their brand power by signing them to endorse their offerings in a bid to create a positive brand image and attract their fans and followersNew Delhi: Here, we feature the...

Krafton India ropes in Bollywood actor Ranveer Singh as BGMI brand ambassador

With this collaboration, Krafton will launch its Play Pure campaignNew Delhi: E-sports company Krafton India on Tuesday said it has roped in Bollywood actor Ranveer Singh as its brand ambassador for Battlegrounds Mobile India (BGMI).With this collaboration, Krafton will...

From model to multihyphenate mogul: Priyanka Chopra’s trailblazing journey

Beyond her film endeavors, a substantial portion of the actress's earnings stems from her entrepreneurial pursuits and brand endorsementsPriyanka Chopra, acclaimed for her roles as an actress, model, producer, and philanthropist, stands tall as the champion of the Miss...

Kareena Kapoor Khan picks stake in Pluckk, to be its brand ambassador

Nestled in the heart of Mumbai, Pluckk offers a product range comprising 400 items across over 15 categories including essentials, exotics, hydroponics, and cuts and mixesNew Delhi: Bollywood actor Kareena Kapoor Khan has picked up a stake in Pluckk, India's...

Reliance Brands to acquire Alia Bhatt-promoted kidswear brand Ed-a-Mamma

Reliance Brands would ultimately acquire the company, which specializes in providing sustainable clothing options for kids at affordable ratesNew Delhi: Reliance Brands, part of Reliance Retail Ventures Ltd (RRVL), is planning to buy Ed-a-Mamma, a kidswear brand promoted by...

Tamannaah Bhatia is the face of VLCC’s new range

Tamannaah Bhatia featured in VLCC’s latest brand campaign which highlighted the need for that extra dose of skin care by the end of the weekNew Delhi: Beauty and wellness company VLCC has signed Bollywood actress Tamannaah Bhatia as the ambassador for...

Reebok opens store at Lulu Mall, Lucknow

The store was inaugurated by Bollywood celebrity Malaika Arora and it is offering Reebok’s signature collections in running, training, walking and lifestyle New Delhi: Sports footwear and apparel brand Reebok opened its latest store at Lulu Mall in Lucknow. The store...

The New Shop makes a bold bet on its franchise model

The New Shop's franchise model is inspired by leading global convenience retail and QSR model such as McDonald's, Subway, 7-Eleven, The UPS Store, and Dunkin' that have built a strong brand and established operations procedures that can be replicated...
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Stanley Lifestyles IPO subscribed 1.43 times on day 1 of offer

The initial share sale received bids for 1,46,69,560 shares against 1,02,41,507 shares on offer, as per NSE dataNew Delhi:...
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