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66% of shoppers want a unified shopping experience from brands: Report

An increasing number of shoppers, particularly those aged 18-44, are utilising both online and offline platforms, with 75% of online shoppers in India falling within this age group, the report found Bengaluru: As many as 65.8% of consumers in India are...

Lenskart opens new store in UAE

The new Lenskart store, located at City Center Deira, is the omnichannel eyewear retailer’s 14th in the country New Delhi: Gurugram-based omnichannel eyewear retail chain Lenskart has opened its 14th store in the United Arab Emirates (UAE), as per a...

AI, ML will unlock capabilities in omnichannel retailing: Ramneek Khurana of Lenskart

Eyewear retail chain Lenskart’s co-founder Ramneek Khurana on the company’s omnichannel journey and using Artificial Intelligence (AI) and Machine Learning (ML) to optimise an enhanced experience Bengaluru: Artificial intelligence (AI) and machine learning (ML) are poised to unlock significant capabilities in...

Exploring omnichannel marketing strategies for a cohesive retail experience

Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channelsBy Gaurav Balani, DGM - Marketing, Infiniti MallMumbai: The retail industry is experiencing a massive shift due to the...

How are Luxury Brands Embracing Omnichannel in 2023

Luxury brands face a major challenge when they are expected to provide the same high-end experience they offer in-store to the digital space. As brands rapidly transform their operations to support online business as their primary channelby Fynd VoicesIt...

4 operational areas to address for omnichannel success

Inventory management, order fulfilment, customer data management, and staffing are key areas businesses must address to derive return on their investments in omnichannel retail A wave of consolidation has hit Indian retail industry, and we look forward to a $2...

Sorted launches Saarthi

Saarthi will help mom-and-pop shops grow their fruits and vegetables income by up to 5x through improved sourcing, reduced wastage, and increased salesNew Delhi: Fruits and vegetables (F&V) omnichannel platform Sorted has launched Saarthi, a bouqet of B2B services designed...

Why the ‘why’ matters in phygital experiences

Experts from brand consultancy Landor & Fitch share insights on digital, design and why doing it all with purpose is critical to making tech-enabled experiences work for a business as well as its customers New Delhi: Digital has merged seamlessly...

Furniture brand WoodenStreet opens store in Gurugram  

The online-first furniture brand plans to open more experience stores in tier 2 and tier 3 towns New Delhi: Omnichannel furniture brand WoodenStreet has opening a new store in Gurugram, the brand announced on social media. The new store is located...

Imbibing digitization to omnichannel strategy

From offering a seamless shopping experience to embracing the revolution set by digitization, omni-channel in retail has been witnessing a consistent momentum. Digitization is bringing in fresh features at a lightning speed but having said that, retailers need to...

Infosys partners with Walmart Commerce Technologies to deliver omnichannel solutions to retailers

Infosys will help retailers implement and use Store Assist, which enables them to provide "seamless omnichannel experiences" such as pickup, delivery and ship from store for both employees and customersNew Delhi: Indian IT services company Infosys on Wednesday said...

WoodenStreet Enters Jammu & Kashmir

The new 3,500 sq. ft. WoodenStreet studio is located at Kunjwani Bypass, Srinagar Road (Jammu)New Delhi: WoodenStreet, an online furniture store, has expanded its retail footprints by entering Jammu & Kashmir, the company said in press release on Tuesday.The...

Reliance Retail launches omnichannel beauty retail platform, Tira

In addition, Reliance Retail also announced the opening of its flagship Tira store at Jio World Drive in Bandra Kurla Complex, Mumbai Mumbai: Reliance Group's retail arm, Reliance Retail Ltd., announced the launch of Tira, its omnichannel beauty retail platform...

G.O.A.T Brand Labs and THG Ingenuity announce strategic partnership

The strategic partnership between G.O.A.T and THG Ingenuity is aimed at accelerating global e-commerce growth for Indian consumer brands Bengaluru: D2C brand aggregator G.O.A.T Brand Labs and unified commerce platform THG Ingenuity have announced a strategic partnership to scale and accelerate...

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Swiss chocolate brand Läderach opens second store in India

Located at India’s largest luxury mall, Jio World Plaza, it is the first store of the chocolate retailer in...
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