Zainab S. Kazi

How retailers are turning online returns into an opportunity

Leading fashion brands discuss innovative ways to tackle returns and use them to their advantage Mumbai: Leading fashion retailers discussed innovative ways to tackle returns, which is a pinching issue for most omni-channel retailers. They highlighted the issue in an...

Joom Marketplace offers a global window for sellers from India

Joom Marketplace, a global mobile marketplace launched in 2016 in Latvia, Europe has been actively onboarding Indian sellers, helping them reach out to international buyers  Maxim Belov, head of Asia-Pacific Business Development, in a tete-a-tete with Phygital, shares its journey...

Imbibing digitization to omnichannel strategy

From offering a seamless shopping experience to embracing the revolution set by digitization, omni-channel in retail has been witnessing a consistent momentum. Digitization is bringing in fresh features at a lightning speed but having said that, retailers need to...

Apple’s Mumbai store adorned with wooden ceiling, handcrafted in Delhi with 4.5 lakh timber elements

Located in Mumbai’s bustling Bandra Kurla Complex financial, arts, and entertainment district, Apple BKC will serve as a dynamic space where customers can come together, explore Apple products and services, enjoy exceptional service, and learn how to get more...

Malls now have an added responsibility – of making sure that ‘all is well’

‘To each his own’, is definitely not an adage that shopping centres would agree to abide by given the current circumstances. In fact, of all the entities, shopping centres today are perhaps at the epitome of setting examples on...

It’s back to business as Mumbai malls clock 80-90% YoY sales, usher in new stores

Mumbai, India’s financial capital may have been the last to let shopping centres open their doors for consumers but six months since the opening, business has picked up and is almost at par with that of malls across other...

When the Light is Right: The importance of lighting in retail

American photographer Aaron Rose was famously quoted saying: “In the right light, at the right time, everything is extraordinary.” Nothing could have better accentuated the importance of right lighting for a retail store than the Rose’s quote. Whether a...

Sarvodaya Supermarket: A small store wonder in Mumbai

If you are a new visitor to Sarvodaya Supermarket store, its ambience might leave you with deep furrows between the eyebrows. The shop defies many preconceived notions about what a modern day supermarket should be like. There are no...

The Changing Face of Indian Malls: From shopping destinations to community hubs

What goes into making of a perfect mall? Is it mall design, location, brand mix, zoning, ambiance, great F&B and leisure options or offering of basic services to shoppers walking into the mall? From a shopper’s point of view,...

Trend Mapping: How the retail sector uses social media to drive sales

The facts are simple – social media is not a passing trend. A statistic that’s as easy to understand is that with over 3 billion around the world using the Internet, social media is no longer a choice, but...

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Abhishek Ganguly Puma: We will definitely be a Rs 2000-crore offline brand this year

Abhishek Ganguly, outgoing managing director, PUMA India & South East Asia speaks to Group Managing Editor Rasul Bailay about...

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