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Unifying online/offline customers data key for effective retail marketing strategy: Surbhi Juneja, WebEngage

Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about growing retail marketing scenario in the country  New Delhi: Surbhi Juneja, director for strategy and growth, WebEngage talks to IndiaRetailing about the evolving retail marketing scenario in India....

Lulu Group unveils Kerala’s first AR billboard in Thiruvananthapuram

The 40 ft X 15 ft life-sized billboard is located near Fair Exports, Pattom, Thiruvananthapuram Bengaluru: Multinational conglomerate Lulu Group became the first in Kerala to put up an augmented reality (AR) billboard for its marketing activities, according to the company's post on...

Vegas Mall organises 11th Dwarka Half Marathon and Charity Run 

The initiative, organized in partnership with Organic India, was held on account of World Earth DayNew Delhi: Vegas Mall, along with natural products brand Organic India, had organised the 11th edition of the Dwarka Half Marathon and Charity Run on...

Vegas Mall organises a culturally scintillating fest – Utsav-Colours of Harvest

Utsav-Colors of Harvest by Vegas Mall was organised to showcase seven Indian state dances New Delhi: Vegas Mall over the weekend organised Utsav-Colours of Harvest, a multi-cultural dance festival. On Saturday, the mall in Dwarka, that is home to H&M, Adidas...

Paytm provides 'e-payments' to Industrybuying

Mobile wallet and e-commerce company Paytm has tied up with B2B online platform Industrybuying.com in order to simplify the latter's transaction processes and cut down on the overall transaction time. The tie-up is in tandem with Industrybuying's product and marketing...

Headline: Korean and Japanese Skin Care Brands Capture the Indian Market

Intro: Innisfree and Spawake are Korean and Japanese skin care brands that offer the Indian consumer a peek into those cultures. With a considerable presence in the country, Doyoul Lee, Managing Director, Innisfree India and Nomura San, Director &...

India’s hottestemerging retail destinations revealed

For the holistic growth of the retail industry, we need new international brands to foray in India. We also need the national brands, or the already established international brands, to reach out the discerning customers of tier-III and -IV...

Re-Crafting Luxury!

Founded in 1978 by  Dilip Kapur, Hidesign is a lifestyle group, which re-defined the vision of luxury in India through ethos of high quality, ecological values and personalised service. Hidesign has established its name through its iconic leather brand...

The Swan's got swag

American Swan, an online fashion and lifestyle brand exuding American spirit and lifestyle, can be best described as youthful, urbane and casually chic. Having become a rage in India, the brand is mulling overseas expansion next year.Not so long...

Struggling with your digital marketing strategy? Get these 5 fixers!

Technology and consumer behaviour are changing the world faster and further than at any point in human history. India is witnessing tremendous changes in the digital space, with Facebook users increasing at a rapid pace, and internet access getting...
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Stanley Lifestyles IPO subscribed 1.43 times on day 1 of offer

The initial share sale received bids for 1,46,69,560 shares against 1,02,41,507 shares on offer, as per NSE dataNew Delhi:...
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