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Aditya Birla Group

Aditya Birla Group enters premium casual dining space

The group's hospitality arm housed under Aditya Birla New Age (ABNA) has collaborated with chef-restaurateur Rahul Akerkar to build premium casual dining restaurant chains across IndiaNew Delhi: The Aditya Birla Group on Wednesday said it has entered into the...

The Demand for Experiential Retail to Grow in 2023

In 2023, retail in India is expected to grow better than all other key markets globally with Omnichannel becoming the norm for the retailers. Concepts like these will enable millions of small retailers to participate in digital commerceBy Sandeep...

Tasva unveils its first store in Jaipur

The new Tasva store is the designer brand’s 33rd outlet in the country Bengaluru: Tasva, an ethnic menswear brand, has strengthened its retail presence with the launch of its first store in Jaipur. Located at Mirza Ismail Road, the store is Tasva’s...

Pacific to open premium outlet centre in Jasola

The centre will be home to discounting stores of bridge-to-luxury labels including GAS, Diesel, Superdry, Ted Baker, Brooks Brothers, Quicksilver, Roxy, Kenneth Cole, Paul, Tommy Hilfiger and Calvin Klein New Delhi: Pacific Group is readying to open doors to its first...

Lucknow gets its first Tasva store

The new Tasva store is 3,000 sq. ft. and is located at Lulu Mall, LucknowMumbai: Tasva, a partnership between Aditya Birla Fashion and Retail Ltd. and Tarun Tahiliani, has now opened its first store in Lucknow. The newly-launched store...

In the ‘new normal’, innovations, inventions & contactless experiences will rule the retail space

It is rightly said that some of the biggest changes need some situations like COVID-19 to bring about important transformation. The crisis has increased digital adoption significantly with companies and even customers going digital for getting their jobs done. Times...

ABFRL picks up 33.5% stake in Tarun Tahiliani brand to enter men’s premium ethnicwear segment

India's leading fashion company, Aditya Birla Fashion and Retail Limited has announced a strategic partnership with India's ace designer Ta run Tahiliani to form a new entity that will soon launch a contemporary men's ethnic wear brand. The new...

LAPF Studio conducts a week long buyer seller meet at Tiruppur

Liva has successfully concluded yet another buyer seller meet at its LAPF Studio in Tiruppur in association with Tiruppur Exporters’ Association (TEA). A 10-day meet showcased more than 150 innovations done by esteemed LAPF partners. Recently launched Antimicrobial Viscose fibre based...

Linen Club unveils new brand identity and logo

Linen Club, the premium linen fabric brand from the Aditya Birla Group, announced the launch of its new brand identity and logo. The new brand identity and logo represents brand’s passion, authenticity and expertise in creating the best linen...

Pandemic has altered consumer psyche permanently: Liva

Liva, an ingredient fabric brand from the house of Aditya Birla Group, has conducted a consumer study in association with MRM, the digital arm of Mccann World Group and released a research report titled ‘A Brave New World’. Being...
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Latest News

Snitch now introduces fresh designs every 25 days: Founder Siddharth Dungarwal

Siddharth Dungarwal, Founder of Snitch engages in a conversation with Rasul Bailay, Group Managing Editor of IMAGES Group, exploring...
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