Lavie

Fashion & Lifestyle

Lavie forays into functional fashion with launch of Lavie Sport

Indiaretailing Bureau -
Lavie, a premium lifestyle brand launched in 2010, has established itself as one of India’s leading handbag brands. As the new decade begins, Lavie is set to create new benchmarks in functional fashion with the launch of Lavie Sport. Aimed...
Retail

In The Shopper’s Shoes: When retail bosses turn consumers

Sandeep Kumar -
The principal goal of any business, primarily retail, is to attract and retain customers. A steady flow of new customers is always beneficial to grow the business. There are several factors which can help to improve the in-store traffic. From...
Fashion & Lifestyle

Decoding the future of fashion accessories market in India

Jacqueline Kapur -
Fashion accessories have only recently been introduced into the formal retail experience. With a long history among the unorganised un-branded market, ranging from street vendors to small ‘mom and pop stores’, fashion accessories are now also available in curated...
Retail

Retail Franchising: A popular model for successful business expansion in India

Sandeep Kumar -
Franchise is a motivating business opportunity that can lead to the foundation of a successful business empire. In a straight, one line definition, franchise is a marketing concept adopted by companies for business expansion. Where implemented, a franchiser licenses...
Retail

Jabong targets 80 pc sales growth in the new avatar of its Big Brand Sale

Indiaretailing Bureau -
India’s leading online fashion destination, Jabong.com, has announced the launch of the Big Brand Sale to be held from January 25 to 28. The fashion major is offering 3.8 lakh styles from 3,000 international and Indian brands at a discounted...
Retail

‘Myntra Fashion Upgrade’ offers shoppers a wardrobe makeover through a unique association with GOONJ

Indiaretailing Bureau -
Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21. This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...
Retail

Snapdeal announces fashion extravaganza end of season sale

Indiaretailing Bureau -
Snapdeal has announced its fashion end of season sale starting June 17. Snapdeal is offering flat 40-70 per cent off with an additional 10 per cent off over the weekends across some of the best fashion labels such as...
Fashion & Lifestyle

8 fashion accessory brands adding bling to the consumer's wardrobe

IMAGES Business of Fashion -
With rapid urbanisation, media exposure, and our new belief in ‘Look Good, Feel Good’, the popularity of fashion accessories is now gaining unprecedented momentum. Overall, the Indian consumers has begun to set apart a special allocation for buying fashion...
Fashion & Lifestyle

Lavie unveils latest ad campaign featuring Kangana Ranaut

Namita Bhagat -
Lavie, India’s leading fashion brand known for its snazzy bags and shoes, has unveiled a fresh collection backed by an edgy advertising campaign. The brand new campaign resonates with the mindset of its audience - being fickle is fun....
Fashion & Lifestyle

Lavie Launches AW’14 Collection

IMAGES Business of Fashion -
Lavie has launched the Autumn Winter 2014 collection of bags and shoes featuring the latest trends and designs. The collection offers colours ranging from vibrant reds and coral to evergreen beige and blacks. For the footwear category, Lavie offers...
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Big GridSandeep Kumar -

Neeru’s to focus on omnichannel retail and mobile commerce for a seamless shopping experience

The presence on social media helped Neeru’s acquire a voice and mobile commerce, which helped them to know the...
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