Lavie, a premium lifestyle brand launched in 2010, has established itself as one of India’s leading handbag brands. As the new decade begins, Lavie is set to create new benchmarks in functional fashion with the launch of Lavie Sport.
Aimed...
The principal goal of any business, primarily retail, is to attract and retain customers. A steady flow of new customers is always beneficial to grow the business. There are several factors which can help to improve the in-store traffic.
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Fashion accessories have only recently been introduced into the formal retail experience. With a long history among the unorganised un-branded market, ranging from street vendors to small ‘mom and pop stores’, fashion accessories are now also available in curated...
Franchise is a motivating business opportunity that can lead to the foundation of a successful business empire. In a straight, one line definition, franchise is a marketing concept adopted by companies for business expansion. Where implemented, a franchiser licenses...
India’s leading online fashion destination, Jabong.com, has announced the launch of the Big Brand Sale to be held from January 25 to 28.
The fashion major is offering 3.8 lakh styles from 3,000 international and Indian brands at a discounted...
Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21.
This is the 2nd edition of Myntra’s Big Fashion Gig but with an interesting take. The special fair offers shoppers to...
Snapdeal has announced its fashion end of season sale starting June 17. Snapdeal is offering flat 40-70 per cent off with an additional 10 per cent off over the weekends across some of the best fashion labels such as...
With rapid urbanisation, media exposure, and our new belief in ‘Look Good, Feel Good’, the popularity of fashion accessories is now gaining unprecedented momentum. Overall, the Indian consumers has begun to set apart a special allocation for buying fashion...
Lavie, India’s leading fashion brand known for its snazzy bags and shoes, has unveiled a fresh collection backed by an edgy advertising campaign. The brand new campaign resonates with the mindset of its audience - being fickle is fun....
Lavie has launched the Autumn Winter 2014 collection of bags and shoes featuring the latest trends and designs. The collection offers colours ranging from vibrant reds and coral to evergreen beige and blacks. For the footwear category, Lavie offers...