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Krispy Kreme

5 brands that achieve maximum impact with minimum advertising

These brands spend the least on traditional advertising and yet manage to make a lasting impact on consumers Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A Gartner study...

These 5 brands spend the least on advertising

These brands shell out the minimum for traditional advertising and yet manage to make a lasting impact on consumers Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A...

Dunkin’ celebrates National Donut Day with ‘donuts at Rs 2’

The offer is available on six varieties of doughnuts at select Dunkin’ stores in Delhi/NCR and Dehradun until stocks last New Delhi: US-based doughnut brand Dunkin’ celebrated National Donut Day, celebrated on the first Friday of June in the US...

From Copper Coins to Mobile Apps: The evolution & success of retail loyalty programs

When one thinks of loyalty programs, the first thing that comes to mind is an attractive card that can be faunted in the wallet. But look at the history of loyalty programs and you will realise that they go...

Franchising as a model for business expansion in foodservice

Franchise is a business opportunity that can lead to the foundation of a successful business empire. It is a marketing concept adopted by companies for business expansion. When implemented, a franchiser licenses its know-how, procedures, intellectual property, use of...

Landmark Group launches Happiness Movement in India

Landmark Group, Dubai-based retail and hospitality conglomerate and the parent company of leading retail and hospitality businesses: Lifestyle, Max Fashions, Home Centre, Easybuy, Splash, Spar Hypermarkets, Fun City, Landmark Online India and Krispy Kreme, unveiled the ‘Landmark Happiness Movement’...

DLF Promenade has performed beyond our expectations, says DLF Premium Malls' Pushpa Bector

Pushpa Bector is Executive Vice President and Head – DLF Premium Malls, which comprises of five properties across Delhi NCR and Chandigarh namely, DLF Mall of India, India’s first and largest destination mall, DLF Promenade, DLF Place, DLF CyberHub,...

Oberoi Mall to explore Omnichannel route, to launch premium mixed-use retail projects by 2020

Envisioned as a fashion and entertainment destination, Oberoi Mall opened its doors for shoppers on April 15, 2008. Situated on the Western Express Highway and with a GLA of 5,50,000 sq. ft., Oberoi Mall has occupied a significant position...

Niren Chaudhary joins Krispy Kreme as President & COO

President of KFC's global operations, Niren Chaudhary, has quit Yum Brands and has joined Krispy Kreme as President and Chief Operating Officer, based out of its London office, according to his LinkedIn profile. He left Yum Brands after a stint of...

Baked food category driven by consumers' healthy preference

Rising urbanisation, increase in population of working women, changing lifestyles, greater per capita income, and rising awareness about health and wellness have strongly impacted the way today’s urban Indians eat and drink. A growing interest in healthy eating can also...
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Indus Valley Cosmetics to Invest ₹40 Crores in R&D

The brand aims to enhance the visibility of its flagship product ‘Organic Gel Hair Colour’ through nationwide advertising and...
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