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ABFRL

Retail Tech Case Study: Super results with Super App for ABFRL

How ABFRL increased its overall revenue by three times through a single appNew Delhi: With a revenue of Rs. 12,418 crore and a retail footprint spanning 10.8 million sq. ft. (as of March 31, 2023), Aditya Birla Fashion and...

Aditya Birla Group launches Louis Philippe brand in UAE, to expand presence in ME region

Besides, Aditya Birla Fashion and Retail Ltd (ABFRL) plans to increase its retail footprint by launching several additional Exclusive Brand Outlets (EBOs) of its brands throughout the Middle East in the near futureNew Delhi: Louis Philippe, a premium menswear...

Aditya Birla in talks to acquire Virat Kohli’s Wrogn brand

Wrogn sells fashion apparel, footwear and accessories for men inspired by cricketer Virat Kohli New Delhi: Aditya Birla Fashion and Retail Ltd. (ABFRL) is in talks with Universal Sportsbiz Pvt. Ltd. (USPL) to acquire Wrogn, a casual brand co-created by...

Apparel Group appoints Sneha Mahant Mehta as CMO

Prior to joining Apparel Group, Mehta held positions in Vogue, GQ India, Gulf News, Ocean Blue Boating Pvt. Ltd. and Madura Fashion & Lifestyle (Aditya Birla Fashion & Retail Ltd.) and has an overall experience of over 14 years Mumbai:...

ABFRL’s ethnic wear brand Jaypore enters Hyderabad

Spread across 3,300 sq. ft., the new Jaypore retail store is the brand's 20th store in the countryBengaluru: Delhi-based ethnic clothing and accessories brand Jaypore has opened its first outlet in Hyderabad, parent Aditya Birla Fashion and Retail Ltd (ABFRL)...

Reebok opens store at Lulu Mall, Lucknow

The store was inaugurated by Bollywood celebrity Malaika Arora and it is offering Reebok’s signature collections in running, training, walking and lifestyle New Delhi: Sports footwear and apparel brand Reebok opened its latest store at Lulu Mall in Lucknow. The store...

Fashion brand icons: Sandeep Pal of Tasva

IndiaRetailing brings you a series in which we highlight the brand icons in India’s thriving fashion and lifestyle industry. Today, the spotlight is on Sandeep PalNew Delhi: No business can survive for long without a vision; even if it...

Planet Fashion by ABFRL opens 2 outlets in Mumbai

The first store is spread across 1,921 sq. ft. and is located at Infiniti Mall, Lokhandwala in Andheri West. Spread across 1,400 sq. ft., the second store is at Kasturi Plaza, Dombivali Mumbai: Planet Fashion, part of Aditya Birla Fashion...

Tasva opens its 2nd store in Ahmedabad

Spread across 5,300 sq. ft., the store is located at CG road in Ahmedabad and is the brand's second store in the city Mumbai: Menswear brand, Tasva has opened its latest store in Ahmedabad in Gujarat on CG Road, a...

Menswear brand Tasva launches 5th store in Madhya Pradesh

The stand-alone store is spread across 3,500 sq. ft. and is located on Gorakhpur Main Road in Jabalpur Bengaluru: Continuing its expansion spree, menswear brand Tasva has opened a new store in Madhya Pradesh, according to a company official’s social media...
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McDonald’s get clean chit from FSSAI for using authentic cheese

The verification confirms the brand’s assertion that it does not use any cheese analogues or substitutes in its products,...
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