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Bridging Physical and Digital Data: Combining cross-channel shopper insights for a competitive edge

Bridging Physical and Digital Data: Combining cross-channel shopper insights for a...

In today’s consumer environment, retailers want to create personalized experiences with better data to build a broader base of...

The Omnichannel Battleground: Empowered associates are key differentiators for brick-and-mortar stores

Retail associates have long been seen as a cost lever that need to be optimised and automated. However, the...
Becoming Omnichannel: A strategy for dynamic technology evolution

Becoming Omnichannel: A strategy for dynamic technology evolution

At every industry event and on the pages of every trade magazine, you will find 'Omnichannel' represented as 'the...
Doesn’t matter what you call it, unless you’re building Omnichannel. Smartly.

‘Doesn’t matter what you call it, unless you’re building Omnichannel. Smartly.’

Let’s call a spade a spade: Omnichannel is one of the most bastardised words in the retail lexicon. Every...
Future of Retail Industry: Connected by Technology

Future of Retail Industry: Connected by technology

2018-2020 will witness massive technology development which shall considerably impact the Indian retail industry.The future of retail will be...
Technology: Changing the future of Indian retail

Technology: Changing the future of Indian retail

Technology has always played a major role, creating a massive impact in reviving the retail industry, bringing it reknown...
CIO Special: Retail trends of 2018

CIO Special: Retail trends of 2018

Retailers and brands are embracing technology in a big way to drive a seamless user experience in an effort...
Myntra acquires end-to-end omnichannel platform, Pretr

Myntra acquires end-to-end Omnichannel platform, Pretr

Myntra has announced that it has acquired Pretr, a Mumbai-based end-to-end omnichannel platform for retail. This acquisition will enable...
What today’s retail brands really need to remain competitive

What today’s retail brands really need to remain competitive

You’ve created a beautiful collection and paired it with an engaging marketing agenda. This is where your brand’s success...
Bengaluru Airport to digitise travel retail

Bengaluru Airport to digitise travel retail

Bengaluru International Airport Limited (BIAL) will soon enable an airport Omnichannel commerce experience for travelers at the Kempegowda International...