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Ajio announces All Stars Sale; adds 500 new brands

During the Ajio All Stars Sale (AASS), customers can shop across over 5500 brands offering over 1.5 million curated fashion styles Mumbai: India’s fashion e-tailer Ajio’s flagship event ‘All Stars Sale’ powered by Marks & Spencer in association with Lee...

Ajio announces Big Bold Sale, launches campaign with Shraddha Kapoor and Rana Daggubati

The Ajio Big Bold Sale, powered by Adidas in association with Melorra, will start from 1 June 2023. The related Fashion’s Most Wanted campaign featuring Shraddha Kapoor and Rana Daggubati will go live on 31 May across platforms Mumbai: Fashion e-tailer...

Enigmatic Smile releases ad featuring MS Dhoni during IPL season

The latest video is about the firm’s loyalty rewards wallet Single.id and features cricketer MS Dhoni who is the product’s brand ambassador. It will be aired on Star Sports HD during the ongoing IPL seasonBengaluru: Coinciding with the ongoing Indian Premier...

Malls benefit from early ‘end of season’ sales

Shopping centres experienced high footfalls and crowds even during weekdays in the last few days of December with brands announcing their End of Season Sales New Delhi: As 2022 drew to a close, many brands added to the consumers’ festive cheer...

Melorra hits an Annual Recurring Revenue of $100 million

Melorra plans to reach USD 1 billion in revenue by 2026 and launch 350 stores across the world by next year endNew Delhi: D2C jewellery brand Melorra has clocked Annual Recurring Revenue ARR of USD 100 million. The brand has...

Melorra hits an Annual Recurring Revenue of $100 million

Melorra plans to reach USD 1 billion in revenue by 2026 and launch 350 stores across the world by next year endNew Delhi: D2C jewellery brand Melorra has clocked Annual Recurring Revenue ARR of USD 100 million. The brand has...

COVID-19: Improved communication, real-time info sharing helped retailers prepare for business resumption

Faced with disruptions due to the coronavirus pandemic and resultant lockdowns, several retailers took that opportunity to improve communication within their respective organisations which eventually helped them towards smooth business resumption in the unlock phase. Also, a communication up-skilling of...

Melorra raises US$ 12.5m, aims at 4-fold revenue jump in 18 months

Online jewellery startup Melorra has raised US$ 12.5 million capital to invest in technology and branding to achieve a fourfold growth in revenue in the next 18 months. According to a PTI report: The company is bullish on online jewellery...

Cash On Delivery: E-Commerce’s pain point

Shruti Barrot’s cash on delivery order, a white shirt, has arrived and the delivery executive is waiting at the door. However, Shruti had happened upon a cheaper, smarter piece, which fit her during her mall visit a day earlier...

Online jewellery brand Melorra aims Rs 40 cr revenue this fiscal

Online jewellery startup Melorra aims nearly five times jump in its revenue at Rs 40 crore in the current fiscal on bullish demand from non-metro cities, Saroja Yeramilli, Founder and Chief Executive said Tuesday.According to a PTI report: The...
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Mango launches Barcelona-inspired Summer collection on Myntra

Mango, Europe’s leading fashion brand is known for its design, creativity, sustainability and technology New Delhi: Global fashion retailer Mango...
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