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The Transformation of Offline Retailing – How Reliance Brands leveraged contextual...

Visiting a retail store is an investment of time, energy and money. Hence, offering a superlative experience, not just...
Do we understand customer experience or is it just a buzz word?Do we understand customer experience or is it just a buzz word?

Do we understand customer experience or is it just a buzz...

A lot has been spoken about Customer Experience and it still continues to generate interest. Since CX typically is...
Chatbots to handle 25 percent customer service and support by 2020

Chatbots to handle 25 percent customer service and support by 2020

Twenty-five per cent of customer service and support operations will integrate virtual customer assistant (VCA) or chatbot technology across...
How to use all retail channels for a more personal customer experience

How to use all retail channels for a more personal customer...

Not that long ago everyone was talking about Omnichannel. While the buzzword has fallen by the wayside a bit,...
How storytelling can heighten the customer experience

How storytelling can heighten the customer experience

Experience is a huge part of retail today – particularly for brick-and-mortar stores. It’s what separates the physical from...
The Restaurant Of The Future: Creating the next-generation customer experience

The Restaurant Of The Future: Creating the next-generation customer experience

For restaurants to evolve, understanding the next-generation customer is critical. And the next generation is already here.A frequent customer...
video

Deep Dive: Expert Talk on Latest Customer Experience Trends

[youtube https://www.youtube.com/watch?v=ORHRTnygeu0?autoplay=1]
Working towards a better customer experience

Working towards a better customer experience

In this day of cookie cutter uniformity, when it comes to garnering consumer loyalty, customer experience seems to be...

Personalizing every customer’s path to purchase

Every shopper arrives at his or her purchase destination via a different route. It could be a PC-Smartphone- Store...
Customer Experience – The Uncomfortable Truth

Customer Experience – The Uncomfortable Truth

Organisations around the world are failing to implement effective digital strategies. As a result their customer experience (CX) solutions...