customer experience

This GenAI-driven platform leverages sophisticated artificial intelligence to personalise shopping experiences, making them more engaging and intuitiveAs the retail landscape rapidly evolves, the fusion of physical and digital commerce—termed 'phygital'—is becoming increasingly crucial. RetailGPT, developed by Pathfinder, is at...

How beauty brands can successfully handle the high traffic volumes and meet the surge in demand during festival seasonWith the festive season upon us, expenditure is mounting across all cities and all income levels. People are keen to invest...

Zahid Ansari, VP - Information & Retail Technology, at Forever New sheds light on the company’s tech journey and discusses the growing influence of AI in every sphere and functionNew Delhi: With two decades of experience, Zahid Ansari has...

From more impactful campaigns and meaningful and faster query resolution to substantial savings in marketing spending, leading businesses are reaping tangible benefits of Generative Artificial Intelligence New Delhi: About six months ago, menswear brand Blackberrys would generally spend around Rs...

In retail, the blend of online and offline shopping demands a seamless, personalised customer experience. Here’s how retailers are adapting to meet these evolving expectations New Delhi: In today's fast-paced retail environment, customer expectations are at an all-time high. The...

Snitch's chief technology officer (CTO) Maruthy Ramgandhi sheds light on the new-age brand’s tech journey and much moreNew Delhi: With almost two decades of experience, Maruthy Ramgandhi is a seasoned technology leader with extensive experience in product management, engineering,...

Anil Menon, chief information officer (CIO), of Lulu Group India, sheds light on how shopping centres are leveraging technology and working with brands to meet customer expectationsNew Delhi: With an experience of almost two decades across information technology, retail,...

Sadique Ahmed Mohamed, Founder & CEO, Pathfinder talks about RetailGPT and how it seeks to redefine retail for all stakeholders, including shoppersLaunched recently at the Phygital Retail Convention, RetailGPT by Pathfinder claims to revolutionise physical retail by creating personal...

Satish Karunakaran, Director, Transformation sheds light on the denim brand’s future tech implementations, approaches to data handling, security initiatives, and more…New Delhi: With over 20 years of experience, Satish Karunakaran has spearheaded transformative initiatives in Supply Chain and Operations...

The 2020-founded beauty and wellness brand’s CEO speaks on the plans, international expansions and the right integration of technology New Delhi: Skincare D2C brand Earthraga keeps exploring new channels and technologies like augmented reality (AR) and virtual reality (VR) to...