BlueStone.com

BlueStone eyes Rs 1,000 crore revenue from e-commerce in the next two years

The online jewellery segment has evolved rapidly in the past few years and the sector is poised to reach close to 2 per cent of the overall jewellery market in India in five years. Founder and CEO, BlueStone.com, Gaurav...

BlueStone.com appoints Alia Bhatt as brand ambassador

BlueStone.com, India’s leading online fine jewellery platform, has appointed Alia Bhatt as its first brand ambassador. The stylish and vivacious young actress will endorse BlueStone.com’s expansive range of jewels as the brand looks to strengthen its position as the...

BlueStone launches ATM that dispenses gold; expects fourfold rise in sales

Online jewellery retailer, BlueStone.com has launched Gold ATMs to let shoppers purchase gold off a vending machine. The machines located at Forum Mall in Bengaluru and Select City Walk in Delhi are equipped to dispense certified 24 carat gold...

Jewellery sales to witness 25 pc growth during Dhanteras: Experts

Gems and jewellery retailers are expecting around 25 per cent growth in sales during Dhanteras, considered auspicious to buy precious metal, compared to last year due to good monsoon and pent up consumer demand, experts say. "Market sentiment is looking...

BlueStone.com launches new brand campaign 'Choose Your Twinkle'

India’s leading online destination for fine jewellery, BlueStone.com, has launched a new brand campaign ‘Choose Your Twinkle’. Presenting the finest range of modern and contemporary jewellery designs and styles, the campaign promotes the brand as the go-to jewellery destination...

BlueStone.com hires senior executives to lead product and technology

Close on the heels of their latest funding round of Rs 200 crores, BlueStone.com has laid the roadmap for exponential growth in the coming months by ramping up its product and technology teams. The company has brought on board two...

Vikram Raizada to Head Jewellery Segment with Amazon

Amazon has hired former Tara Jewels executive director and CEO, retail, Vikram Raizada as director, category management to head its jewellery segment, even as online retailers continue to sniff a plethora of opportunities in the high-margin fashion, lifestyle and...

Bouquet of Love Collection by Bluestone.com

Online fashion accessories brand, Bluestone.com has launched the latest collection, Bouquet of Love. The collection offers floral motifs like rose, lily, hibiscus and sunflower. The pieces are intricately crafted in 18-karat yellow gold and diamonds.  Bluestone.com is an online...

From Bricks to Clicks: How to Choose an E-commerce Platform

The power and influence of the Web is phenomenal and growing every single day. A recent ASSOCHAM and Comscore Report puts retail visitation at an overall reach of nearly 72 percent worldwide, having grown over 13 percent y-o-y. Retail...

BlueStone.com raises $10 mn VC funding from Kalaari Capital

Online jewellery portal BlueStone.com has raised second round of VC funding worth 10 million Dollars (Rs 60 crore) from Kalaari Capital with the participation of existing investors Accel Partners and Saama Capital. Founded in 2011, BlueStone.com had raised $5...
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Tasva continues to expand its retail footprint: opens new store in Lucknow

Located at Aliganj, Lucknow, the new outlet is the brand’s 39th franchise store in the country Bengaluru: Ethnic menswear brand Tasva...
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