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5 brands that achieve maximum impact with minimum advertising

These brands spend the least on traditional advertising and yet manage to make a lasting impact on consumers Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A Gartner study...

Ten brands trying to capitalize on the Barbie Mania

Discover the list of national and global retail brands that have come out with special Barbie: The Movie collections which should also be credited for keeping the Barbiecore buzz intact Bengaluru: Brand collaborations are nothing new, especially among fashion, beauty,...

These 5 brands spend the least on advertising

These brands shell out the minimum for traditional advertising and yet manage to make a lasting impact on consumers Bengaluru: Nothing except the mint can make money without advertising goes a quote by the British poet Thomas Babington Macaulay. A...

Zara’s flagship Mumbai store reopens with a new look

Located at Phoenix Palladium Mall, Mumbai, the store incorporates several technological tools to offer customers an integrated experience with the brand's online platform Mumbai: Global fashion brand Zara reopened its store at Phoenix Palladium Mall, Mumbai, in a new avatar,...

Zara India profit up 77.6% to Rs 264 crore

In FY22 the retailer reported a total income of Rs 1,824.82 crore and a profit of Rs 148.69 crore New Delhi: Global fashion brand Zara, has posted a growth of 40.42 per cent in its India revenue at Rs 2,562.50...

Zara launches its third store in Bengaluru at Forum Mall

The two-storied outlet is spread across 23,000 sq. ft. and houses apparel and accessories for women, men and kidsBengaluru: Multi-national retail clothing chain Zara has launched its third store in Bengaluru at Forum Mall, the company said in a press...

Zara’s new innovative, glamourous Champs-Élysées store in Paris

Spread over a retail space of 2,700 sq. mts The new flagship has been designed by Zara’s in-house architecture team under the leadership of Inditex non-executive chair Marta Ortega Perez, who took over Zara last yearSpanish retail giant Inditex...

Zara to debut beauty and cosmetics business in India this month

Zara Beauty shopping experience will include integrated virtual ‘try on’ features at Zara.com and at its store at DLF Promenade, New Delhi New Delhi: Spanish multi-national retail clothing chain, Zara has announced that it is debuting its Beauty collection In India...

Spain’s Inditex to bring Bershka amid ‘India shining’ for flagship Zara

Inditex is in talks with the upcoming Phoenix Mall of Asia in Bengaluru to lease 5,000 sq. ft. space to open Bershka thereNew Delhi: Spain’s Inditex SA is planning to bring its youth brand Bershka to India after the...

Spain’s Inditex to bring Bershka amid ‘India shining’ for flagship Zara

Inditex is in talks with the upcoming Phoenix Mall of Asia in Bengaluru to lease 5,000 sq. ft. space to open Bershka thereNew Delhi: Spain’s Inditex SA is planning to bring its youth brand Bershka to India after the...
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Footwear brand Trase reacquired from Upscalio, raises $0.5mn

Trase was acquired by Upscalio in 2021 as part of its strategy to build a diversified portfolio of brands...
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