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COVID-19: How e-tailers are adapting to changing consumer behavior

The pandemic has changed the way consumers used to consume fashion. With most consumers switching to working from home, there has been a shift in consumer focus from fast fashion and occasion wear to comfortable, easy and value-for-money clothing...

Retail 2020: Technology & sustainability will drive Indian retail

The retail ecosystem in India is at the forefront of change. The year 2019 has been an interesting year for Indian retail – it is undergoing a sea of transformation, experiencing exponential growth, expanding not just in major cities...

Lessons To Learn: Best and worst decisions of fashion CEOs

In a world where customers are shifting a significant portion of their purchases from offline to mobile and online channels, the mantra for retailers is to embrace the change and capitalise on the virtues of digital commerce while maintaining...

Online 2 Offline: Connected commerce transforms the way fashion customers shop

The Indian e-commerce industry has been on an upward growth trajectory and is expected to surpass USA to become the second largest e-commerce market in the world by 2034, as per an IBEF Report. Online retail is continuing to...

Expert Tips: 6 fashion retailers on how to service Gen Z

The retail industry in India is gradually maturing and going towards the next wave of evolution. For the consumer of today, shopping is no longer just walking into a store and buying a specific product. Shopping is an experience,...

Clicks-to-bricks brands and their store experience learnings

By the end of 2018, even though the global online retail sales surpassed US $2.8 trillion, more than 82 percent of overall sales still happened via brick-and-mortar stores. In India, the e-commerce contribution to the overall retail sales is...

Retailers formatting their way to success

The concept of retail began with the evolution of human civilisation. It started with barter system and took the form of commodities being sold over the counter. However, over the last 100 years as modern retail came into being,...

Warehousing: The backbone of the e-commerce business

The warehouse industry in India has come a long way from godowns and mismanaged empty spaces to become the backbone of the growing e-commerce industry in India. Going by current industry estimates, the warehouse space in India will grow...

Vajor forays into menswear segment; eyes 10-12 new outlets in FY19-20

Vajor, a youthful brand which was created solely to bridge the gap between run of the mill read-yto-wear and high fashion, has come a long way since its inception in 2014. The brand, apart from foraying into new categories,...

Indian fashion retail’s trendsetters

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...
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Indus Valley Cosmetics to Invest ₹40 Crores in R&D

The brand aims to enhance the visibility of its flagship product ‘Organic Gel Hair Colour’ through nationwide advertising and...
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