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Shital Mehta

Fashion brand icons: Shital Mehta of Lifestyle International

IndiaRetailing brings you a series in which we highlight the brand icons in India’s thriving fashion and lifestyle industry. Today, the spotlight is on Shital MehtaMumbai: No business can survive for long without a vision; even if it does,...

Flipkart partners with Max Fashion ahead of festive season

E-commerce platform Flipkart on Wednesday said it has partnered with retailer Max Fashion ahead of the upcoming festive season and the annual Big Billion Days. The Max Fashion store on Flipkart will have more than 13,000 new styles, and majority...

Max Fashion launches its brand store on Amazon

Max Fashion, India’s most loved value fashion brand for men, women and kids, will be available at Amazon Fashion India, starting August 01, 2019.The Max store on Amazon Fashion will launch with the latest selection of seasonal fashion and...

Landmark Group announces strategic leadership changes

Landmark Group, Dubai based retail and hospitality conglomerate and the parent company of leading retail brands: Lifestyle, Max Fashions, Home Centre, Spar Hypermarkets and EasyBuy, has announced several changes across its India leadership. As a part of these organizational changes,...

Pantaloons CEO Shital Mehta steps down

Aditya Birla Fashion and Retail said its division Pantaloons' Chief Executive Officer Shital Mehta has resigned from the company. "Shital Mehta has resigned from the post of Chief Executive Officer, Pantaloons division of the company. Consequently, he will also cease...

Pantaloons opens new store at Bhadrak in Odisha

Pantaloons, one of India's leading fashion and lifestyle retail format, from Aditya Birla Fashion and Retail Limited has launched its first store in Bhadrak, Odisha. The new fashion store is spread across 6,500 sq.ft, and will have something to offer...

Pantaloons signs exclusive deal with Britain's Izabel London

Pantaloons, a division of Aditya Birla Fashion and Retail Limited (formerly known as Pantaloons Fashion & Retail Limited), India's No 1 Women's Wear retailer added yet another international brand Izabel London to its rich portfolio of exclusive brands. Pantaloons...

Pantaloons inks partnership with Flipkart on private label brands

Pantaloons’ strong national presence of 104 exclusive stores across 49 cities has been augmented with a new alliance with online marketplace Flipkart, through which the chain’s private label brandss for both men and women will be retailed through this...

Pantaloons Enters a Strategic Tie-up with Jabong to Retail its Exclusive Brands

Online fashion-retail in India has received a major boost at the Jabong Online Fashion Week with the announcement of a strategic tie-up between Pantaloons, one of the leading fashion-retailer in the country and Jabong.com, India’s leading online fashion destination. The...

Van Heusen ties up with Atlas Brands

Van Heusen, the premium apparel lifestyle brand for men, women and youth, has renewed its exclusive license agreement with Atlas Brands, for manufacturing and distribution of leather accessories for the brands Van Heusen and V Dot. The two companies...
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Madras Mandi to open 20 new stores in Chennai

It is aiming for a presence in every neighbourhood and eventually expanding to tier 2 cities in the SouthBengaluru:...
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