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Appliances, consumer electronics industry hopeful of robust sales this festive season

Appliances, consumer electronics industry hopeful of robust sales this festive season

The appliances and consumer electronics industry is expecting double-digit growth in sales in the upcoming festive season, which will...
Croma’s Gadgets of Desire focuses on experiential shopping

Croma’s Gadgets of Desire focuses on experiential shopping

In this fast-changing world, staying relevant in the retail sector is the formidable task. One company which has managed...
The Future of Retail is Phy-gital

The Future of Retail is Phy-gital

2018 promises to be a crucial year for Indian retail. Even as the retail sector welcomes e-commerce with open...
Networkbay Retail develops 'Gadgets of Desire' store format for Croma

Networkbay Retail develops ‘Gadgets of Desire’ store format for Croma

Networkbay Retail, a unique curated retail platform, which combines the talents of the world’s leading retail design agencies, retail...
Gadgets of Desire - Croma’s new premium store to fulfil all tech cravings

Gadgets of Desire – Croma’s new premium store to fulfil all...

Croma has announced the launch of a first-of-its-kind premium format store, ‘Gadgets of Desire’, with the opening of the...
Pent-up GST demand expected to boost Diwali sales of consumer durables

Pent-up GST demand expected to boost Diwali sales of consumer durables

With Diwali around the corner, industry players are betting big on sales of consumer durables like 4K smart TVs...
Croma ties up with Sweden's Blueair for shop-in-shop experience

Croma ties up with Sweden’s Blueair for shop-in-shop experience

Croma, India's first large format specialist retail chain for consumer electronics and durables tied up with Sweden-based air purifying...
Retail Digital Marketing: Top 5 Trends

Top 5 Trends in Retail Digital Marketing

It’s no hidden fact. Despite all efforts, the retail industry constantly struggles to keep pace with what exactly it...
How CDIT retailers influence shopping behaviour

How CDIT retailers influence shopping behaviour

While focusing on growing a profitable chain of CDIT (Consumer Durables and IT) product stores, brick-and- mortar retailers often...
Croma pioneering the new age retailing

Croma: Pioneering new age retailing in India

A report by Deloitte titled ‘India Matters: Winning in Growth Markets’ highlights that India is likely to emerge as...