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Myntra Fashion Brands

Meet the Mind That Built Myntra and Cure.fit — and Is Now Reimagining the Future of AI in Retail, at PRC2025

Retail icon Mukesh Bansal's latest venture, Nurix.ai aims to redefine how brands interact with consumers in a digital-first world Everyone knows the headlines — the founder of Myntra, the man behind Cure.fit, the serial entrepreneur who's built multiple unicorns. But...

Myntra launches Indiework, an in-app store for Made-in-India workwear brands

Indiework will host a selection of more than 6,000 styles from over 80 brandsBengaluru: Fashion e-commerce platform Myntra has launched Indiework, a dedicated store within the app designed to facilitate the easy discovery of Made-in-India ethnic workwear, the company...

Myntra teams up with GetVantage to boost D2C Rising Star initiative

Through this collaboration, a select group of GetVantage portfolio companies can participate in the initiative and gain access to Myntra’s platform scale, trend-based data, and account management serviceBengaluru: Fashion e-commerce platform Myntra has doubled down in supporting select portfolio...

American clothing brand Hollister to enter India with Myntra

Hollister will make its entry into India through a franchise partnership with Myntra Jabong, the B2B wholesale arm of MyntraBengaluru: American clothing brand Hollister, owned by Abercrombie & Fitch, will enter the Indian market through a franchise partnership with...

Myntra BFF expects 1.6 fold increase in traffic over BAU

Myntra's Big Fashion Festival (BFF) sale event is set to kick off on 26 September, with early access available for Myntra Insiders starting 25 SeptemberBengaluru: Fashion and lifestyle e-commerce platform Myntra is expecting to witness a traffic jump of...

India key lifestyle destination for global brands; 90% of top 50 brands active: Study

Global fashion brands in India have demonstrated robust growth, seeing a 20 per cent uptick year-on-year over 2018–23 and about 50 per cent of global brands have over $30 million revenue in IndiaNew Delhi: India is emerging as a...

Myntra forays into gifting category

The e-tailer will offer more than 70,000 options from over 100 brands, across 50 categories Bengaluru: Fashion and lifestyle e-commerce platform Myntra is set to expand into the gifting category with a selection of more than 70,000 options from over 100 brands,...

Nautica India onboards Ayushmann Khurrana as brand ambassador

Khurrana will spearhead the brand's latest Spring Summer collection campaign which will be visible across regions nationally Bengaluru: E-commerce marketplace Myntra has onboarded Bollywood actor Ayushmann Khurrana as the brand ambassador for the American lifestyle brand, Nautica in India, the e-tailer...

Myntra Rising Stars programme onboards Urban Monkey

Urban Monkey will offer over 170 styles on Myntra, across categories like apparel and accessories Bengaluru: E-commerce marketplace Myntra’s Rising Stars, an initiative aimed at boosting made-in-India direct to consumer (D2C) brands, has onboarded streetwear brand Urban Monkey, the e-tailer said...

Myntra attracted 75 million new users in the last 12 months

Monthly active users on the platform touched 60 million mark at peak, with six million customers making 30 visits to the platform each month on an averageBengaluru: E-commerce marketplace Myntra attracted approximately 75 million new users in the last...
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Popees Baby Care launches first global store in UAE

The latest Popees Baby Care store is located at Dalma Mall in Abu Dhabi Bengaluru: Baby care products retailer Popees...
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