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Fila onboards Hailey Bieber as global brand ambassador

With the multi-year partnership, Bieber will collaborate with Fila to design signature sportswear collections and its first drop will be released in fall/winter 2024 Bengaluru: South Korean athleisure brand Fila has tapped American model and entrepreneur Hailey Bieber as its...

What makes Fila unique is its attitude and aura of Italian heritage and workmanship, says Abdon Lepcha of Fila

Images Business of Fashion interacts with Abdon Lepcha, the creative director of South Korean athleisure brand Fila Bengaluru: Fila says it has been able to balance the product manufacturing locally versus import in its portfolio. The apparel manufacturing contribution is...

Metro Brands Ltd. celebrates opening of 756th store

The 756th store is at Connaught Place in central part of New Delhi and is spread across an area of 2,200 sq. ft. New Delhi: Footwear retailer Metro Brands Ltd. has reached the milestone of opening 756 stores across India, the...

British footwear brand FitFlop opens concept stores in Ahmedabad and Coimbatore

Located at the newly launched Palladium Mall in Ahmedabad, and at Brookefields Mall in Coimbatore, the stores will offer the latest footwear styles for men and women in the new concept store design Mumbai: After having launched two exclusive brand...

Metro Brands Ltd. appoints Deepika Deepti as senior vice president Marketing

Deepika Deepti will work alongside leaders Farah Malik Bhanji, managing director and Nissan Joseph, chief executive officer of the brand to spearhead the company’s marketing mandate Mumbai: Fashion footwear retailer Metro Brands Ltd. has appointed Deepika Deepti as the senior...

Mochi turns 20

Mochi, one the stylish youthful Indian footwear and accessories brand, turned 20 this year. Since its debut in the year 2000, the brand has expanded its presence in 74 cities with 144 stores. The Big Birthday Bash of Mochi begins...

E-commerce continues to surge as the pandemic pushes on

As the COVID-19 pandemic made its way around the world, keeping shoppers at home and away from physical stores, web sales have seen a significant spike over the last few months. From a consumer perspective, the shift was obvious...

A Step in the Right Direction: Customer-centricity leads to successful footwear retailing

When UK based brands Clarks was launched in India in 2005, many industry experts weren’t too optimistic of its survival in the country. The reason was simple – the brand’s the price points. There were veterans from the industry...

From Copper Coins to Mobile Apps: The evolution & success of retail loyalty programs

When one thinks of loyalty programs, the first thing that comes to mind is an attractive card that can be faunted in the wallet. But look at the history of loyalty programs and you will realise that they go...

India's Footwear Industry: Putting its best foot forward

Footwear remains a very important industry in India, contributing to not just employment generation within the country but exports as well. Today, India is the second largest producer for footwear in the world, just behind China. Hollywood mega star Marilyn...
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Latest News

Today we are the largest FDI investors in real estate in India – Shantanu Chakraborty of Brookfield Properties

Shantanu Chakraborty, Executive Vice President at Brookfield Properties, engages in a discussion with Rasul Bailay, Group Managing Editor of...
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