Tuesday, February 19, 2019
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Shivam Gautom

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Technology & Innovation: The core of fashion creation

Technology & Innovation: The core of fashion creation

We are living in the age of digital Darwinism – an epoch where evolution of both technology and lifestyle is way too fast for...
Smart Garments: The next big thing in sportswear

Smart Garments: The next big thing in sportswear

Fitness wearables are no longer just a matter of wrist straps or pieces of practical jewelry. Such technology now works via our clothing. Smart...
A Step in the Right Direction: The booming sports footwear market in India

A Step in the Right Direction: The booming sports footwear market...

India is becoming increasingly health-conscious, and Indians, irrespective of age, sex and demographic, are turning to sports, outdoors and adventure activities. For modern India,...
Inside the Indian sportswear industry

Inside the Indian sportswear industry

India today is at par with wider global fitness trends. The booming economy and changing lifestyle preferences have compelled Indian consumers to be more...
Yoga Wear: Clothes that offer the trifecta of easy movement, comfort & breathability

Yoga Wear: Clothes that offer the trifecta of easy movement, comfort...

Athleisure is possibly one of the biggest trends to have hit the discipline of fashion retail till date. Think of women wearing yoga pants...
Fila bets big on the Indian market

Fila bets big on the Indian market

Fila has had a long and colourful history! Right from its humble beginnings in Biella, Italy over a hundred years ago to the colossal...
Bespoke Suits: An investment in individuality

Bespoke Suits: An investment in individuality

Bespoke fashion, once a prerogative of style connoisseurs with deep pockets, is fast becoming a growing trend among professional men around the world, as...
India’s fashion retailers bet big on Occasion Wear

India’s fashion retailers bet big on Occasion Wear

India is a vivid land of occasions, especially in contemporary secular times, when even regional occasions and festivals enjoy pan India popularity. Hardly a...
Bespoke Suits: A customised novelty for the new age gentleman

Bespoke clothing growing at an impressive rate of 15–20 percent in...

Bespoke fashion, once a prerogative of style connoisseurs with deep pockets, is fast becoming a growing trend among professional men around the world, as...