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Gopal Asthana

How fashion brands are leveraging AI

From product design to marketing and virtual try-ons, here’s how the fashion majors are adopting AI in their businessTop guns of the fashion industry are heads-down to keep up with the by-the-minute evolving world of artificial intelligence. “Fast-forward five...

A Brand-first, Omnichannel Strategy is Our Key Differentiator: Gopal Asthana, Tata CLiQ

Gopal Asthana, Chief Executive Officer, Tata CLiQ on the brand’s strategies, approach to technology, personalisation, sustainability and moreFashion & Lifestyle e-commerce platform Tata CLiQ by Tata Group has come a long way since it started in 2016 as a...

Cybersecurity Mantras for Retail

A look at the approaches and measures retailers adopt to protect their data and systems New Delhi: Data is the new oil of every industry, and its management and security are a prime concern. Cyber risk is the biggest threat...

E-commerce platform Tata CliQ partners with Rediff.com

With this strategic move, Tata CLiQ aims to target a much wider and newer cohort of consumers, thus strengthening its reach further New Delhi: E-commerce platform Tata CLiQ has partnered with Rediff.com, a news, entertainment and shopping portal, a release by...

Generative AI, data analytics driving online retail momentum: Experts

Industry's top leaders, including Tata CLiQ CEO Gopal Asthana, Snapdeal CEO Himanshu Chakrawarti, Zivame COO Lavanya Pachisia, and DHL Supply Chain India MD Vikas Anand, were speaking in a panel discussion at the 'DATE with Tech' event.New Delhi: Technologies...

The rewards of customer retention in e-commerce

Here's why experts favour customer retention over acquisition in online commerceNew Delhi: A report by customer engagement platform MoEngage found that over 62% of customers uninstalled their e-commerce applications within the first week of downloading them.Retention is increasingly becoming more...

Getting All the Clicks Right – The Dynamics of Tata CLiQ

With a strong market presence covering practically each category in retail – from fashion, luxury, beauty to home décor, Tata CLiQ leads the way with its strong commitment to customer satisfaction. Its omnichannel approach has been well received by...

Tata CLiQ Palette first store amalgamates technology with beauty

From AR-led makeup trials and skin analyzer mirrors to personalized engravings on products, the store uses the latest technologies to offer a differentiated, personalized experience Mumbai: Tata CLiQ Palette, from the house of Tata, officially announced the grand opening of its...
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Lava International appoints Rajesh Sethi as group CFO

Sethi has over 27 years of financial management and strategic planning experience, will be responsible for overseeing Lava's financial...
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