Sunil Shroff

AIRIA Mall drives inclusion, creates livelihood for persons with disabilities

In India there are about 26.8 million Persons with Disabilities (PwDs) out of which their employment is less than 1%, as per the census of 2011. This shocking number has encouraged AIRIA Mall to support employment of PwDs with...

How shopping centres can analyse market & consumer trends

The pandemic period has been a testing time for retailers and the mall developers not only from the business, revenue and footfalls perspective but from consumer behavior as well. Due to COVID-19, the industry is witnessing a series of...

How shopping centres can analyse market & consumer trends

The pandemic period has been a testing time for retailers and the mall developers not only from the business, revenue and footfalls perspective but from consumer behavior as well. Due to COVID-19, the industry is witnessing a series of...

Indian Malls Selling Experiences: Taking CX to the next level

In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce has been engaging customers is making brick-and-mortar stores re-evaluate their strategies. In order to stay relevant, malls and brands need...

9 entertainment hubs in FEC centres across India

No mall today can afford to operate in isolation and just be a ‘shopping’ destination. They are transforming into community spaces, bringing to the discerning consumer the best of brands, food, and entertainment. They’re hubs where people go to rejuvenate, socialise and entertain. Here...

Viviana Mall celebrates its 5th year anniversary

Viviana Mall, a part of Sheth Developers and Realtors and popularly known as the ‘Destination Mall’, celebrated its 5th year anniversary with a gala event and with 50 big surprises. The 5th year anniversary celebrations kick started five days...

Viviana Mall becomes first mall in India to conduct FOSTAC training for Food Business Operator as per FSSAI guideline

Viviana Mall, leading destination mall in the Mumbai Metropolitan Region is the first mall to organize Food Safety Training & Certification (FOSTAC) has laid down by FSSAI (Food Safety and Standards Authority of India). Joint Commissioner (FOOD) Konkan Division, FDA...

Viviana Mall refreshes retail mix, introduces aspirational brands to ensure consumer loyalty

Thane’s Viviana Mall, which has close to 232 brands, has refreshed and reshuffled its retail mix by reintroducing / replacing 15 brands. Talking about this new mix, CEO, Viviana Mall, Sunil Shroff told Indiaretailing Bureau, "This year we have reshuffled...

Online and offline coming on a common platform

The tug of war between online and offline retail is approaching a draw, and it’s time malls and shopping centres pulled up their socks and became anchors to both. In the times that we live in, where online players...

Understanding consumer preferences: Key to the success of malls

It’s always better to have choices, especially in a country like India. Diverse cultures, lifestyles and standard of living give rise to different preferences. For every business, even for malls in India, these varied preferences give birth to new...
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The Growing Urban Sprawl is likely to Spread Beyond Tier I Cities in 2023

Apart from the Tier I cities, the ten key cities which saw retail and real estate development were Chandigarh,...
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