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Rajesh Jain

Digital technology is driving and influencing retail consumption

~India Retail Forum 2015 captures the new consumption trend~Consumption is driven by technology that is not only influencing the decision making but also helping them take quick decisions. “Technology is driving the change to make the shopping experience faster, transparent...

Technology, the buzz word in fashion business Ensuring an enhanced customer experience

Fashion retailing is gun-go to leverage the technology experience of 3D printing, virtual shopping experience and the usage of social platforms, but pricing remains a deterrent, was the conclusion of the panellists on the 2nd day of the India...

Lacoste: Comfort to Luxury

Lacoste is one of the iconic brands that has not only created its niche but also strengthen t-shirts as a category. Images Business of Fashion decodes the philosophy of the brand.Created in 1933 by celebrated tennis champion René Lacoste,...

Rajesh Jain – MD & CEO, Lacoste India

Since the last decade, Lacoste has been promoting a whole new lifestyle corresponding to its original spirit. The brand has been increasingly attracting a youthful audience and our customer is typically in the 20 to 40+ group.It was always...

IFF 2014 Highlights the Various Concepts of Ingredient Branding

When choosing an outfit, not many consumers give much thought to the ingredients that go into its making. And yet, those very ingredients and the quality or function they provide are the very reason that customers return to their...

IFF 2014 Highlights the Various Concepts of Ingredient Branding

When choosing an outfit, not many consumers give much thought to the ingredients that go into its making. And yet, those very ingredients and the quality or function they provide are the very reason that customers return to their...

IFF 2014 Highlights the Various Concepts of Ingredient Branding

When choosing an outfit, not many consumers give much thought to the ingredients that go into its making. And yet, those very ingredients and the quality or function they provide are the very reason that customers return to their...

Downtown mall — concept in Nagpur

The Nagpur retail market consists of two intersecting streets – MG Road and Abhyankar Road. The market is popularly known as the Sitabuldi area and has approximately 200 retailers that form the bulk of the market. Estimates of footfals...
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How fashion brands are leveraging AI

From product design to marketing and virtual try-ons, here’s how the fashion majors are adopting AI in their businessTop...
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