Raisin

Raisin launches its first-ever exclusive brand outlet in Dehradun

Raisin, one of India’s fastest-growing contemporary fashion labels, is set to launch its first-ever Exclusive Brand Outlet (EBO) in Dehradun. This outlet will include all of Raisin’s varied collections, giving its customers a plethora of comfortable options to choose...

Building Brands for Tomorrow: Retailers reimagine concepts, strategies

COVID-19 has impacted lives, industries and global economies in a massive way. The worst hit are retailers and brands, who have had to shut shops amid a severe lockdown imposed by the government to stop the spread of the...

Trend Mapping: How the retail sector uses social media to drive sales

The facts are simple – social media is not a passing trend. A statistic that’s as easy to understand is that with over 3 billion around the world using the Internet, social media is no longer a choice, but...

Contemporary fashion label, Raisin, associates with Project Eve

Renowned fusion-fashion brand, Raisin, known for offering the most comfortable fashion experience for women is all set to expand its horizons by associating with Project Eve. A concept by Reliance Retail, Project Eve is a unique model in the...

Contemporary fashion label Raisin enters large format stores with Central across India

A contemporary fusion brand, Raisin is set forth to venture into large format stores in association with Central based in 15 cities across India. The company has signed on Bhumi Pednekar as their brand ambassador. Having set foot into the...

How online space is shaping the business of fashion brands in India

E-commerce and fashion are two sides of the same coin. They have many similar features including being dynamic, being fast and—if we may add—furious, with an innate ability to get the customers hooked on to them. They are also...

What should retailers do to remain afloat in 2019?

Is retail in for a revolution in 2019? Going by the current dynamics and the ever changing market conditions, it most certainly is. Where consumer is always going to remain the king, it is equally important to recognize and...

Raisin: Much more than just a women’s wear brand

Parvati Fabrics Ltd., are well-known as leaders in manufacturing and trading across India as well as exporting high quality fabrics and designer women’s wear to various countries all over the world. After operating successfully for over 30 years, the...

Parvati Fabrics Ltd. Ventures into retail with launch of contemporary clothing line – Raisin

Parvati Fabrics Ltd., are well-known as leaders in manufacturing and trading across India as well as exporting high quality fabrics and designer women’s wear to various countries all over the world. After successfully functioning for over 30 years, they...
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The Growing Urban Sprawl is likely to Spread Beyond Tier I Cities in 2023

Apart from the Tier I cities, the ten key cities which saw retail and real estate development were Chandigarh,...
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