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Phygital

Changing dynamics & consumer shifts of the home retailing industry towards phygital

Home retailing has always remained a major part of the overall retail industry. Over the years, this segment has witnessed numerous innovations, with furniture renting and online furniture buying being the most recent trends.These changes can be attributed to...

The Future of Modern Retail: Serving Customers From A Distance, Physically & Digitally

2020 has delivered a VUCA disruption like never before. Even though things have stabilized now, businesses are still struggling to make sense of the debilitating effect of lockdowns on the once buzzing retail landscape.Since the pandemic hit, retail has...

Emerging Leasing & Partnership Models As Retail Merges Physical, Digital

In an attempt to discuss the preparations, objectives and parameters of the retail businesses in order to thrive in the current pandemic situation and also to sail through the phase, Phygital Retail Convention (PRC) hosted a session titled, ‘Emerging...

Emerging Leasing & Partnership Models As Retail Merges Physical, Digital

In an attempt to discuss the preparations, objectives and parameters of the retail businesses in order to thrive in the current pandemic situation and also to sail through the phase, Phygital Retail Convention (PRC) hosted a session titled, ‘Emerging...

The Future of Modern Retail: Serving customers from a distance

2020 has delivered a VUCA disruption like never before. Even though things have stabilized now, businesses are still struggling to make sense of the debilitating effect of lockdowns on the once buzzing retail landscape. Since the pandemic hit, retail has...

Phygital: A way for FMCG brands to step closer to the consumer

We are living in a world where everything these days needs to be online because that is exactly what we have become. With one click of a button we want everything to be delivered to our homes right from...

Creaticity goes phygital

Everyone is getting used to the new normal. This means work cannot stop, shopping cannot stop and making homes more aesthetic and functional can also not stop. To make life easier, to make shopping as ‘near zero contact’ as...

COVID-19 Impact: Retailers focus on digital platform

It is said that the change is only constant and more often than not inevitable for those who want to remain relevant. For the world of business this paraphrase has been more evident and tangibly felt in last couple...

Phygital: Changing fashion retail landscape in India

There is a new buzzword in fashion retail and it is going to change the way we shop. Although the word 'phygital' has been around for a few seasons, it captures the zeitgeist of the pandemic more aptly now...

Retail: A vision into the future

In the present age of concentric shopper expectations meeting technology advancements, the global retail industry is in the eye of a profound retail tornado. In fact, technology is adding a new dimension to consumer products while redefining retail strategies....
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