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SEVEN by MS Dhoni consolidates its presence as India’s first home-grown global sportswear brand

SEVEN by MS Dhoni consolidates its presence as India’s first home-grown...

Having aggressively expanded its presence to developed sporting nations beyond India, leading active sportswear and lifestyle brand under the...
MS Dhoni to endorse chocolate brand Snickers

MS Dhoni to endorse chocolate brand Snickers

Chocolate maker Mars Wrigley Confectionery said it has appointed Indian cricketer MS Dhoni as brand ambassador of popular chocolate...
Over time, these celebrities have tasted the retail pie by either investing in the startups in some capacity, entering a revenue-sharing arrangements with the brands or moving ahead and opening their own brand.

13 Celebrities Who Are Invested in Retail

Glamour and Retail Celebrities have long shared a relation with brands, endorsing products to help them reach a wider consumer base...
Lava ropes in MS Dhoni as brand ambassador

Lava ropes in MS Dhoni as brand ambassador

Lava International, the local handset maker, has roped in cricketer MS Dhoni as their new brand ambassador. As Lava aims...

Titan to tap rural, semi-urban markets with Sonata

Titan Industries (TIL) plans to tap the rural and semi-urban markets with its Sonata brand of watches, company officials...
Dabur commissions new manufacturing facility in Assam

Dabur to feature Disney characters for next honey ad

FMCG major Dabur India has entered into a strategic character licensing deal with Disney Consumer Products (DCP) to promote...
Reebok opens latest 'Fit Hub' concept store in Ludhiana

Reebok launches sports equipment store

Reebok India, today, has launched its first cricket and other sports equipment store in New Delhi. The 2,200 square...

Knight Riders exclusive stores from Reebok

Though the Kolkata Knight Riders team is disappointing its fans in the Indian Premiere League (IPL), the team’s merchandise,...