Sunday, October 20, 2019
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The swing towards casual wear

Over the years, formal structures across various facets are being broken and new fluid ways are emerging as winners....
Tracking the dynamics of India’s gym wear market

Tracking the dynamics of India’s gym wear market

Whether or not one shows dedication in maintaining their gym routine is debatable, but it is an undeniable fact...
From Office-to-Crossfit: Brands actively tap the activewear market in India

From Office-to-Crossfit: Brands actively tap the activewear market in India

Activewear is one a one of the fastest growing segment in the apparel market. With the growing focus on...
Jacqueline Fernandez comes up with active wear label Just F

Jacqueline Fernandez comes up with active wear label Just F

Bollywood actress Jacqueline Fernandez has come up with active wear brand Just F that she co-owns with Mojostar. It...
Mojostar and Jacqueline Fernandez join forces to launch brand Just F

Mojostar and Jacqueline Fernandez join forces to launch brand Just F

With an aim to bring the ‘F’ factor back into feminine fitness, Mojostar has recently joined forces with leading...
Tiger Shroff makes entry into active lifestyle business; introduces brand PROWL

Tiger Shroff makes entry into active lifestyle business; introduces brand PROWL

In an industry-shaping move Tiger Shroff unveiled a new active lifestyle brand called PROWL. The brand is jointly created...