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'Shoppers' data with Alibaba, Amazon key to supply management'

‘Shoppers’ data with Alibaba, Amazon key to supply management’

Shoppers' data with e-commerce giants such as Alibaba, Amazon and Flipkart are fast proving to be the key to...
Retailers offer deep discounts to clear piled up inventory

Retailers offer deep discounts to clear piled up inventory

The festival season discount is back, but what would cheer the shoppers more this time are the sharper discounts...
Retail costs in brand building

Retail costs involved in brand building

By definition, brand strategy is a long-term plan for the development of a successful brand in order to achieve...
South Indian customers more brand loyal than other buyers in India

South Indian customers more brand loyal than other buyers in India

India Retail Forum (IRF), India's largest retail intelligence event, hosted the second edition of the South India Retail Summit...

Images Fashion Awards Felicitates Most Admired Fashion Brands, Retailers &...

A glittering ceremony in recognition of fashion retail excellence was hosted by Neha Dhupia Arvind Lifestyle Brands Ltd. wins Images...

Benetton, Tommy Hilfiger and Puma become IFA serial winners

The 15th edition of India Fashion Forum celebrated the biggest night of the Indian business of fashion felicitating its...

Creating compelling brand experiences, meet Harish Bijoor, brand expert at IRF...

A segment of consumers specifically believe that only 5 percent of brands make their lives notably better and wouldn't...

Hybrid Model: A Fad or Market Reality

Retailing in India is not just about offline (brick-and-mortar) model or online (e-commerce). There is a huge gap between...

Are Indian QSRs Ready?

Who ever thought that biryani could be made and delivered faster than a pizza or a burger, and raise...

Service loyalty alone can retain a customer!

“The only thing that can retain customers is not brand loyalty but service loyalty" said Harish Bijoor, CEO of...