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How to give discounts without burning cash

Strategies that can satisfy the customer’s mental need for a discount without eating into a brand’s profitabilityA discount directly translates to offering products and services at slashed prices which attracts customers. Discounts can help unlock non-moving inventory, promote new...

India D2C Summit & Awards 2023 Honours Trailblazing Brands and Professionals

House of Chikankari, Plum Goodness, Accessorize London, Lavie and T.A.C among the those felicitated at IMAGES India D2C Awards 2023  Mumbai: The second edition of the highly anticipated India D2C Summit and Awards 2023 (D2C 2023) presented by DHL...

GoKwik acquires chat commerce startup Tellephant

Following the acquisition of Tellephant, ecommerce enabler GoKwik has launched the WhatsApp solution KwikChat to help retail brands tap conversational commerce New Delhi: E-commerce enablerGoKwikhas acquired omnichannel communications specialist Tellephant to help tap into the potential of conversational commerce, the...

FanCode partners with GoKwik to increase COD serviceability

Through its partnership with GoKwik, FanCode will extend its COD options from around 10,000 to about 20,000 pin codesMumbai: Sports merchandise retailer FanCode has joined hands with e-commerce enabler GoKwik to expand its cash-on-delivery (COD) serviceability to deeper areas...

The Good Glamm Group onboards GoKwik to expand COD serviceability into tier 2/3 towns

The beauty platform, which deals with multimillion transactions daily, will use GoKwik’s solutions to reduce return to origin (RTOs) and expand COD to deeper areas of India Mumbai: Good Glamm Group, a beauty and personal care company, has partnered with...

GoKwik plans to onboard 10K digital-first brands and e-commerce players in 2023

Currently, GoKwik supports over 500 brands which includes businesses of all sizesNew Delhi: E-commerce enabler GoKwik plans to sign up over 10,000 digital-first companies and e-commerce operators for its platform in 2023. Currently, GoKwik supports over 500 brands.“As we grow further, we...
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Nautica India onboards Ayushmann Khurrana as brand ambassador

Khurrana will spearhead the brand's latest Spring Summer collection campaign which will be visible across regions nationally Bengaluru: E-commerce marketplace Myntra...
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