Esprit

Fashion & Lifestyle

Myntra targets 10-15 pc sales from Omnichannel brands

Charu Lamba -
Myntra, India’s largest platform for fashion and lifestyle, is looking forward to clock 10-15 per cent sales from the Omnichannel brands i.e. the brands which have presence both online and offline. Online firms are fast embracing the Omnichannel strategy in...
Retail

Myntra wins master distribution rights for Esprit in India

Indiaretailing Bureau -
Myntra, India’s largest platform for fashion and lifestyle has been granted the master distribution and management rights for famed international casual fashion brand – Esprit. This association makes Myntra the first e-commerce player globally, to manage the omnichannel strategy...
Fashion & Lifestyle

Myntra adds International casual fashion brand Esprit on its platform

Indiaretailing Bureau -
Online fashion portal Myntra, has forged an exclusive online partnership with famed international casual fashion brand - Esprit. Renowned for its effortless style with a sunny California attitude, laid-back tailoring and attention to quality, Esprit will launch its latest...
Retail

Lifestyle brand Esprit opens boutique in Pune

Indiaretailing Bureau -
Esprit, a lifestyle brand, has opened its first “Esprit Time and Jewel” stand-alone boutique store in Pune at Pacific Mall. Spread over 150 sq.ft., the store retails Esprit Timewear, Edc by Esprit, Esprit Collection, and Esprit Jewels. The Esprit Collection...
Retail

WOW! The element of [pleasant] surprises

Indiaretailing Bureau -
There is a compelling argument for retail theatrics. At a time when the four Ps of marketing – Product, Price, Placement and Promotion – seem inadequate in influencing an increasing demanding customer, retailers need to constantly create differentiation to...
Retail

Tesco to experiment in Czech Republic with new-look department store

Indiaretailing Bureau -
British-based international grocery and general merchandising retail chain Tesco will open a department store under a new fascia in European country Czech Republic. Slated to open by the end of this month, the store will open in Liberec and...
Retail

Esprit to expand in 21 cities with 100 stores by 2011

Indiaretailing Bureau -
Madura Garments promoted global high-end brand ‘Esprit’, a retailer in multiple product categories, has announced opening of around 100 stores across 21 Indian cities over the next three years, up from its current nine-city presence. Speaking to media on the...
Retail

Esprit to expand ops

Indiaretailing Bureau -
With an investment of about Rs 60 crore, Esprit, the premium fashion brand marketed by Madura Garments, plans to add around 25 outlets to its present network of 34 by the end of this year. “The company touched breakeven point...
Retail

EDC from Esprit makes India debut in the capital

Indiaretailing Bureau -
EDC, one of the most admired brands for youth, is all set to indulge 14-22-year-old men and women, as the brand has opened its first store at Select CityWalk, Saket, New Delhi The brand EDC, under the umbrella of Esprit,...
Retail

Malabar Gold plans Rs 500-crore expansion

Indiaretailing Bureau -
Malabar Gold, the flagship division of Malabar Group of Companies, is planning to invest Rs 500 crore in next two years to expand its operations in India and the Gulf countries. Malabar Gold brand ambassador and film actor Hema...
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Case StudiesSatish Panchapakesan -

Arvind Fashions’ data-driven digital transformation with Google Cloud

How Arvind Fashion Ltd. increased productivity and enhanced some of the existing business processes and systems with the help...
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