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End of Season Sale

Redefining ethnic wear pricing: Shifts, strategies and value generation

Pricing strategies are undergoing a paradigm shift, driven by a synthesis of tradition, innovation, and consumer aspirations as per fashion retail leaders at India Fashion Forum 2024 Bengaluru: The landscape of ethnic wear pricing strategies is evolving significantly, propelled by a fusion...

Lulu Group unveils Kerala’s first AR billboard in Thiruvananthapuram

The 40 ft X 15 ft life-sized billboard is located near Fair Exports, Pattom, Thiruvananthapuram Bengaluru: Multinational conglomerate Lulu Group became the first in Kerala to put up an augmented reality (AR) billboard for its marketing activities, according to the company's post on...

Flipkart announces Big End of Season Sale with over 200,000 sellers and 10,000 brands

Starting on 1 June 2023, the week-long event will integrate technological interventions for enhanced customer experience such as image search, video catalogue, virtual try-ons, video commerce and top filters Bengaluru: Homegrown e-commerce marketplace Flipkart has announced Big End of Season Sale...

From better predictions to more sales

Using the right prediction-based tech tools brands can achieve better product assortment, higher conversion and an improvement in full-price sales during a season Today’s customers want it all, here and now. As retail gets increasingly digitized and personalized, successful retailers have...

Malls benefit from early ‘end of season’ sales

Shopping centres experienced high footfalls and crowds even during weekdays in the last few days of December with brands announcing their End of Season Sales New Delhi: As 2022 drew to a close, many brands added to the consumers’ festive cheer...

Flipkart sells over 82 lakh fashion, lifestyle products during end-of-season sale

Customers from Bangalore, New Delhi, Hyderabad, Kolkata, Mumbai, Pune, Chennai, Lucknow, Gurgaon and Guhawati shopped the most during the End of Season SaleNew Delhi: E-commerce firm Flipkart on Thursday said that over 82 lakh fashion and lifestyle products from over...

End of season sale and the impact of demonetization on the sales

Capillary Technologies, the product company which provides cloud based solutions to retailers and consumer brands, empowering and enabling them to increase their customer reach, engagement levels, sales volume and loyalty, has announced the findings of a survey, titled, “End...

Is the End Of Season Sale coming to an end?

In the beginning, there were a handful of days that we waited for. Of course, birthdays and anniversaries and long weekends topped the list, then only to be joined by the End Of Season Sale days. Today, with the...

Sale Storm: E-commerce firms restart sales post new FDI norms

Major Indian e-tailers like Amazon and Myntra have restarted sale events post the new FDI norms, mostly betting big on the fashion category...

Staffing Strategies During EOSS

EOSS contributes 25–30 percent of the overall sales for most retailers and delivers between 1.75 to 2.25 times the sales of normal months. Sheetal Choksi, co-founder and director, Word Hatter pens down the staffing strategies during this time.End of...
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Brigade Enterprises to invest Rs 8,000 cr in Chennai by 2030 to build malls, offices, homes among other things

In Chennai, Brigade Group has already completed over 5 million square feet across residential, office, hospitality and retail real...
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