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Ancestry

The changing paradigm of women’s ethnic wear in India

India boasts of a rich and ancient textile and clothing heritage that has continued to evolve through time. While the nation is taking big strides towards modernization, its citizens are still traditionalists at heart, especially when it comes to...

Year-Ender: Fashion & accessory retail brands launched in India in 2018

India’s fashion retail industry is poised to cross €85 billion by the end of 2022. According to a Technopak study, the men’s share of the fashion market is substantially higher than that of women, though the gap is reducing,...

Ancestry opens first store in Kolkata

The newest brand from Future Style Lab, Ancestry, which launched its maiden store in the capital city in May, has recently opened its first store in Kolkata, South City Mall. The brand, which presents a contemporary take on traditional...

Ancestry expands retail presence; opens store in Noida

The newest brand from Future Style Lab, Ancestry, which launched its maiden store in the capital city in May, has recently opened its first store in Noida, at Mall of India. The brand, which presents a contemporary take on...

Ancestry to open its first Mumbai store at Palladium Mall

The newest brand from Future Style Lab, Ancestry, which launched its maiden store in the capital city in May, is all set to open its first store in Mumbai this month, at Palladium Mall. The brand, which presents a...

The Future of Retail is Phy-gital

2018 promises to be a crucial year for Indian retail. Even as the retail sector welcomes e-commerce with open arms, it is brick-and-mortar which has emerged victorious over the last one year in the country, for after all, while...

Future Style Lab launches second outlet of Ancestry in Ambience Mall, Vasant Kunj

Future Style Lab, a subsidiary of Future Group, has launched Ancestry, a label that has interpreted Indian heritage in a modern world. Ancestry is a contemporary Indian lifestyle and fashion brand that will offer women apparel, home and gifting...

Future Group’s new brand Ancestry offers Indian fashion & lifestyle products with an international twist

Future Style Lab, the design studio arm of Kishore Biyani’s Future Group has launched the first store of its contemporary Indian lifestyle brand, Ancestry, at Ambience Mall, Gurugram. The brand has on offer, apparel for both men and women,...
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Ajio unveils ethnic collection Inspired by Netflix series Heeramandi: The Diamond Bazaar

Launched under Ajio’s House of Ethnics, the limited-edition collection will offer over 250 stylesBengaluru: Reliance Retail’s fashion e-commerce platform...
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