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Yogesh Raizada

Cinemas Reopen: Day one sees dull start, but trade experts positive

Cinemas in several states including Delhi-NCR opened doors to patrons on Friday after seven months the turnout everywhere has been far from impressive, owing to the COVID scare. Industry experts however are happy to resume operations and expect footfalls...

Retailtainment: Reeling in consumers with drive-in cinemas and open-air theatres

The COVID-19 pandemic triggered restrictions on cinema exhibition industry have not only been a blow to movie lovers but more worryingly, led to the axing of several thousand cinema hall employees. Cinema halls and multiplexes have been kept under...

The show goes on for cinema halls despite new currency

The demonetization drive initiated by the Modi Government 10 days ago has not dampened the spirits of cinemagoers in India. In fact, the exhibition industry has welcomed the move with open arms especially since they have witnessed a hike...

Malls welcome Model Act but cinemas skeptical about success

Watching a movie at any odd hour, grabbing a bite or even shopping at a mall won't be a dream anymore. Thanks to the Model Shops and Establishments Act that the Government is proposing for states to replicate, establishments will...
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Max Fashion launches new youth centric brand ‘Urban’

The first Max Urban collection will be available across the brand's retail stores as well as on the e-commerce...
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