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Surf Excel

Whirlpool of India and HUL enter collaboration to market Surf Excel

The integration of innovative technologies from both brands will help in delivering superior fabric careNew Delhi: Appliance and washing machine maker Whirlpool of India and Hindustan Unilever Ltd (HUL) on Wednesday announced a new marketing alliance for Surf Excel,...

FMCG makers expect sustained recovery in volume and margins with price reduction in FY24

FMCG companies are chasing volume growth again after a gap of a few quarters, offering higher grammage and price cuts thanks to inflationary pressuresNew Delhi: Encouraged by volume growth, margin improvement and recovery in rural sales, India's top fast-moving consumer...

HUL to focus on e-commerce, modern trade channels

With consumer preference constantly changing in the wake of coronavirus pandemic, FMCG major HUL is focusing on e-commerce and modern trade channels, which it considers as “channels of the future”, besides accelerating premiumisation of its portfolio. According to a PTI...

GST impact: HUL extends tax benefits to consumers

FMCG major HUL has reduced the prices of some of its detergents and soaps, extending the tax benefits the company has got under the GST regime to consumers. According to a PTI report: The company has slashed the price of...

India in top 5 markets for ‘Dirt is Good’ campaign: Unilever

Global SVP - Global Marketing, at Unilever, Aline Santos, has spent over two decades at the company. She's the chief architect of Unilever's 'Dirt is Good' portfolio comprising brands like OMO, Breeze, Surf Excel; Dove's 'Beauty Theory', and a...

Yum! Gets Niren Chaudhary Back to Handle India Operations

Niren Chaudhary, an expat from the global ranks of Yum!, is expected to take charge as India MD on March 19, 2007, says a reliable source.After departure of India head Sandeep Kohli; Ajay Bansal, director, Business Development; and CFO...
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Killer Jeans maker KKCL to invest Rs 35 cr in FY25 on capacity expansion, new stores

KKCL had cash of Rs 390 crore in its books and is paying the Rs 166 crore for the...
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