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Market Analysis: Ethnic Wear in India

The Indian ethnic wear segment is metamorphosing at a breakneck. With increased acceptance and immense innovations by brands in this segment, this market in India is growing by the day. Experts from Technopak Advisors, Ashish Dhir, Associate Vice President,...

Rise of e-shopping, rise of counterfeit fashion

The surge of online stores has made it easy for shoppers to buy products from across the globe. Designers, however, feel that while technology has helped the Indian fashion industry grow, there are a few downsides, including easy access...
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Arvind Fashions’ data-driven digital transformation with Google Cloud

How Arvind Fashion Ltd. increased productivity and enhanced some of the existing business processes and systems with the help...
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