Srikanth Ram
Fashion
Fashion Insight: Men’s accessories segment poised for high growth in India
Accessories are no longer a need-based purchase. Nowadays, customers accessorise to make a fashion statement. The growing need among young urban customers to express their uniqueness has set the stage for the entrance of many international as well as...
Fashion
Sports Innerwear: Next-gen growth engine for the innerwear segment
To understand undergarments, one must comprehend that they are typically items of clothing worn beneath outer clothes, usually in direct contact with the skin, although they may comprise more than a single layer. They serve to keep outer garments...
Fashion
Fashionable on the Inside: Analysing the Indian innerwear segment
The innerwear market has come a long way in India. From being just a functional wear category to becoming a fashion quotient, the segment has brilliantly created a niche for itself. With the rising incomes, passion for fashion and...
Fashion & Lifestyle
Park Avenue Innerwear: Redefining the style quotient for men
The core pillar of Park Avenue is its innovativeness – something that is soundly reflected in its innerwear category as well. The category has worked hard towards strengthening the mother brand’s portfolio by offering complete solutions to its customers,...
Fashion & Lifestyle
Park Avenue consistently out-performing growth forecast for 2 years now
Park Avenue has capitalized on the surge in market growth in the innerwear category and has gone beyond its basic product portfolio. The new, trendy range of offerings from the brand – which is powered by Raymond – are...
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Latest News
Hong’s kitchen opens new outlet at Delhi’s Rohini
Hong’s Kitchen embarked on its presence in Delhi’s Unity One Mall located at CBD Shahdara and Omaxe Chowk in...
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