Smaaash Entertainment

Malls leverage technology to boost FECs, improve sales

Family Entertainment Centers (FECs) are being touted as the next big thing in the field of entertainment in shopping centres in India. These are usually small amusement parks or zones that typically serve local communities in big and small...

Shopping Centres as a complete lifestyle destination and the third home

Such is the influence of the shopping centres and modern retail in today’s world that people are identifying retail spaces as their third home. Customers want to be close to and attached to retail spaces – either in real life or...

Smaaash buys PVR's bowling and entertainment format bluO

Multiplex operator PVR today said it has sold its premium bowling and entertainment format bluO entertainment to Smaaash Entertainment for Rs 86 crore. "PVR has entered into definitive agreements with Smaaash Entertainment to sell its stake in bluO entertainment, a...

Sachin Tendulkar announces the upcoming Virginia – Smaaash, India’s first Entertainment and Retail mall

Virginia Developers partners with Smaaash Entertainment (India’s first Urban Sports Park) to create an immersive in-mall sports entertainment experience in Whitefield, Bengaluru. Virginia Mall, promoted by the Ramaswamy family is set to become India’s first Entertainment and retail destination. Located...

Sachin Tendulkar announces the upcoming Virginia – Smaaash, India’s first Entertainment and Retail mall

Virginia Developers partners with Smaaash Entertainment (India’s first Urban Sports Park) to create an immersive in-mall sports entertainment experience in Whitefield, Bengaluru. Virginia Mall, promoted by the Ramaswamy family is set to become India’s first Entertainment and retail destination. Located...
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Latest News

Adidas Originals opens its first store in Lucknow at Lulu Mall

The store will feature the latest collection of Adidas Originals including Superstar, Stan Smith, NMD, EQT, Crazy and Forum,...
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