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Shiven Malhotra

Footwear brand Trase reacquired from Upscalio, raises $0.5mn

Trase was acquired by Upscalio in 2021 as part of its strategy to build a diversified portfolio of brands in utility categories New Delhi: Founders of the Delhi-based direct-to-consumer (D2C) footwear brand Trase have successfully reacquired their brand from the roll-up...
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Yes Madam criticised over purported email on firing of stressed staff; some dub it a marketing stunt

Internet users, however, were sceptical and speculated about the post's legitimacy, terming it a publicity stunt.New Delhi: Online beauty services...
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