These brands once had a cult following across the globe. But they failed to adapt to the changing times and today, they are all but forgotten….
New Delhi: Over the decades, brands like Apple, Netflix, Amazon and Facebook became household names....
There have been occasions when big brands have landed in big trouble due to allegations
New Delhi: Being a globally well-known brand helps companies rake in the moolah – thanks to their brand equity. However, big brands would be at...
Like all things American, Black Friday madness that began after Thanksgiving Thursday took over the Indian shoppers as several online players as well as offline stores on Friday jumped on the bandwagon to boost sales and add new customers...
Despite the Government's efforts to attract investment under its Make in India campaign, sales of manufactured goods fell 3.7 per cent during 2015-16 -- the first decline in seven years --sparking fears of layoffs and debt default in the...
As it aims to become one of the top three smartphone players globally, India will once again be a key market for Nokia, a top company executive has said.
The company, once the undisputed leader of the mobile phone space,...
Amid the escalating patents row with Finnish smartphone maker Nokia, Apple has reportedly pulled all products made by Withings -- a French company and now a Nokia subsidiary -- from Apple Stores, be it online or retail.
Several Withings iOS-compatible...
Nokia is planning to re-enter the smartphone business in 2017, a slide from Nokia's Capital Markets Day 2016 has revealed.
The event that was held on November 15 for investors, the company stated that 2017 will represent "Nokia brand's return...
The Indian mobile accessories market is set to explode owing to the exponential smartphone sales growth and domestic phone maker Intex aims to touch the Rs 100 crore mark in this segment by March 2017 while gearing up to...
Tata Group has been ranked as India's most creative brand, according to a TRA Research study.
Brands insights company TRA Research, conducted the study in 16 cities.
"Creativity is not just viewed from a point of novelty, entertainment and utility alone,...
In one sentence, denim wear is going to get a total makeover. Denim which is related naturally to youth, casualness and rebel outlook, is going to join the glamour factory too. The metamorphosis from casual to glam has been...