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McCann Erickson

SRK showcases fresh fashion on Yepme

Yepme.com, has launched a TVC introducing its brand ambassador actor Shah Rukh Khan. The campaign, created by McCann Erickson and is running across leading entertainment, lifestyle and news channels. The campaign, freshfashion, targets the youth between 20 and 29...
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3 things malls are doing to increase profitability

Key areas in which shopping centres are doing things differently than before to improve revenues, grow profitablyNew Delhi:...
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