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Archies expands kids category, launches mascot AMA

Archies will offer Ama branded merchandise targetted at GenZ, and young adults New Delhi: Gifting retail chain Archies has announced expanding its kids offerings with a diverse range of back-to-school essentials for kids. The company also announced the launch of...

Unwrapping the Archies’ reinvention plan

From tie-ups with q-commerce players and special gift hampers in partnership with category leaders to opening stores in the Middle East, here’s what India’s oldest gifting company Archies has on the cards tohelp revive its past glory…New Delhi: Archies—a...

The business of love on Q-commerce

How Q-commerce platforms added cheer to the Valentine’s Day celebrations of its customers New Delhi: In 2015, Indians spent approximately Rs 22,000 crore on Valentine’s Day, as per ASSOCHAM data. Valentine’s day has grown manifolds since then as a celebration...
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Stanley Lifestyles IPO subscribed 1.43 times on day 1 of offer

The initial share sale received bids for 1,46,69,560 shares against 1,02,41,507 shares on offer, as per NSE dataNew Delhi:...
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