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Meta & YouTube on how AI is disrupting fashion retail

From data analytics and chatbots to personalized content creation and data visualization, experts from Meta & YouTube among others discuss the transformative impact of Artificial Intelligence on the business of fashion at India Fashion Forum (IFF) 2024Bengaluru: In the...

WhatsApp Marketing: From Conversations to Cart

With billions of messages shared daily, WhatsApp has emerged as a powerful tool for retail businesses to engage, support and serve customers Launched in 2009, WhatsApp in India came as a new-age multimedia messaging service and grew to become...

Exploring omnichannel marketing strategies for a cohesive retail experience

Implementing omnichannel marketing strategies empowers malls to create a comprehensive and compelling shopping experience that connects with customers across various channelsBy Gaurav Balani, DGM - Marketing, Infiniti MallMumbai: The retail industry is experiencing a massive shift due to the...

Most Important E-commerce trends to watch out for

To gain the maximum profit and loyal customers, adapting to e-commerce trends has become a necessity for retailers. here are some emerging e-commerce trends that can help you take your business to the next level.By Lokendra Singh RanawatEvery year...

COVID-19 accelerates digital transformation in retail

As the entire world is scrambling to come back to normalcy under the COVID-19 pandemic-induced social distancing guidelines, brick-and-mortar retailers are shifting gears to rapidly embrace digital technologies to bridge the physical distance and navigate the crisis. With increased...

How offline retail players are re-structuring the field

The understanding between and connect of the shopper and the retailer has so far largely been local. However, with growing infrastructure and modernization of the retail sector, shopping has changed its paradigm and entered a competitive landscape. Loyalty is now...

6 technologies Indian retailers must adopt in 2016

Retailers today are challenged with addressing multiple disruptive technologies and the demanding ‘Digital Customer’ who likes to order products and services using more than one touch points at their convenience of location and device. Today, the strong focus is...
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Stanley Lifestyles IPO subscribed 1.43 times on day 1 of offer

The initial share sale received bids for 1,46,69,560 shares against 1,02,41,507 shares on offer, as per NSE dataNew Delhi:...
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