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The Swan’s got swag

American Swan, an online fashion and lifestyle brand exuding American spirit and lifestyle, can be best described as youthful,...

This Swan’s got Swag

American Swan, an online fashion and lifestyle brand exuding American spirit and lifestyle, can be best described as youthful,...

How well do we know our customers?

Having a good understanding of customers can help both retailers and brands to increase their sales exponentially. The more...

American Swan sign Yo Yo Honey Singh as its brand ambassador

The global online Fashion &lifestyle brand American Swan has signed up Yo Yo Honey Singh, famed Indian rapper, music composer and...

T-Shirts Significance in India & Abroad

As the vanguard of the online global fashion and lifestyle brand, director & ceo Anurag Rajpal has been spearheading...

Budget Still Ambiguous on Allowing FDI in E-commerce, Anurag Rajpal, American...

American Rajpal, Director & CEO, American Swan, feels that the Union Budget 2014-15 is still ambiguous on allowing FDI...

American Swan Launches Tweet Store

American Swan has announced the launch of the American Swan Tweet Store– a social engagement initiative that works on...

FameBox launches American Swan Beauty & the Blogger

FameBox a multi-channel talent platform on digital media has launched American Swan 'Beauty & the Blogger'.  This is a...

Fab.com’s Maria Molland Joins Online Fashion Brand American Swan

The Online Fashion & Lifestyle Brand American Swan, has appointed Maria Molland to the Company’s Board of Directors.  American...

Anurag Rajpal, Director and CEO, The American Swan Lifestyle Company

"The challenges that we encountered in the last fiscal quarter were that consumer off-take was a little weak because...