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Surender Gnanaolivu

Magic Moments With Machines

A look at how some leading brands are differentiating through experiential selling of CDIT productsNew Delhi: Traditionally, the buying of a gadget or appliance...

The crazy ones, the misfits, the rebels

Unconventional creativity in visual merchandising helps create memorable experiencesA pleasant surprise can brighten someone's day and create memorable moments that are cherished for a...

5 tenets of people-centric retail design

Tech enabled retail design and visual merchandising with the intent to deliver enhanced and intelligent customer experience is seeing the light of day across...

About Me

Surender Gnanaolivu is a retail experience design Curator and chief of strategy and development at 4Dimensions Retail Design. He has experience of over two decades in retail strategy, retail design, phy-gital experience design, retail marketing, visual merchandising, training, teaching and writing.

Latest News

Indus Valley Cosmetics to Invest ₹40 Crores in R&D

The brand aims to enhance the visibility of its flagship product ‘Organic Gel Hair Colour’ through nationwide advertising and...