The Tommy Hilfiger experience in Indian stores should be like London, like New York: Shailesh Chaturvedi of Arvind Fashions

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In a freewheeling interview, veteran retailer Shailesh Chaturvedi who is the managing director and chief executive officer of Arvind Fashions talks about making foreign brands work in a challenging yet attractive market like India

Shailesh Chaturvedi, managing director and chief executive officer of Arvind Fashions, is a veteran of India’s fashion and lifestyle business with about three decades in the retail industry. He was the chairman of the India Fashion Forum (IFF) 2023. In a freewheeling interview, Chaturvedi talks about India as a lucrative yet challenging market for fashion and lifestyle businesses. Having brought reputed brands like Tommy Hilfiger and Calvin Klein among many others to India speaks about making foreign brands work in this attractive yet challenging market. He also offers some well-meaning advice to foreign brands wanting to win over India…

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