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Shopper-first Retailing: The new rules for retail from the actions, voices and eyes of today’s consumers

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The research — based on a global consumer survey, behavioral data, and in-store mystery shopping visits — painted a clear picture of shoppers’ continuous demand for new, innovative, and customized products. Shoppers value freshness with their wallets, as 59 percent of the top 5 percent of products sold are new each month. This creates a sweeping product catalog churn of 32 percent month over month….

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