TMaG opens first India store

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TaylorMade-adidas Golf (TMaG), a wholly owned subsidiary of adidas Group involved in manufacturing and retailing golfing equipments worldwide, has opened its first flagship store in Delhi’s Select Citywalk mall in India.

Spread across over 1,600 square feet of retail space, the store stocks a complete range of adidas golf apparel and footwear along with golf equipments and accessories, said a company press release.

Speaking on the store launch, Ateet Gaur, country manager, TMaG, said, “This is very exciting for the company to see its strategy rolling out so smoothly and to be so well received with such high profile in a golfer’s paradise like India.”

“We have set an aggressive strategy to increase revenues across our operations and capitalise on all opportunities to better the customer’s in-store shopping experience,” added Gaur.

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