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WFH Essentials: Brands & retailers say comfort, utility on top of...

The work from home culture has radically altered fashion preferences across the world. Over the last few months, as...
AB de Villiers named face of lifestyle apparel line WROGN ACTIVE

AB de Villiers named face of lifestyle apparel line WROGN ACTIVE

WROGN, the youth fashion brand from Universal Sportzbiz Pvt. Ltd (USPL) on Tuesday chose South Africa cricket legend AB...
5 winning strategies for buying and merchandising in retail

5 winning strategies for buying and merchandising in retail

In the last few years, we have witnessed enough discussions on Omnichannel strategies, digital strategies from a marketing lens,...